In a global economy that has near-instant access to everything, maybe it’s time to start thinking local.
Mobile internet is responsible for an ever increasing share of the world’s search traffic, and people aren’t just searching from their mobile device, they’re searching local. The thing is, most don’t realize that this isn’t just a niche audience… it’s estimated that 2014 will be the year that more searches will be performed from local devices than from your laptop or desktop at home.
Why does this matter?
Mobile search traffic is largely local and businesses are overlooking the value of local search engine optimization. This is set to becoming a booming industry and yet it’s largely being ignored by those it could be benefitting the most – local businesses.
Mobile internet is responsible for an ever increasing share of the world’s search traffic, and people aren’t just searching from their mobile device, they’re searching local. The thing is, most don’t realize that this isn’t just a niche audience… it’s estimated that 2014 will be the year that more searches will be performed from local devices than from your laptop or desktop at home.
Why does this matter?
Mobile search traffic is largely local and businesses are overlooking the value of local search engine optimization. This is set to becoming a booming industry and yet it’s largely being ignored by those it could be benefitting the most – local businesses.