Local.com aussichtsreich

"According to Thomas-Zon, only 40-percent of the top US retailers currently provide in-stock availability online. Local Corp. is committed to getting more businesses on board."

Source: Geotargeting

COUP has with 5-times-revenues the 12-fold valuation of the idiotic low 0.4-times-revenues of Local Corp

Coupons.com Incorporated gives Q3 2014 guidance; EBITDA guidance above analysts' estimates; reaffirms FY 2014 guidance

Wednesday, 6 Aug 2014 04:05pm EDT
Coupons.com Incorporated:Expects Q3 2014 total revenue to be in range of $52.0 mln to $54.0 mln.Expects Q3 2014 adjusted EBITDA to be in range of $2.0 mln to $3.0 mln.Expects FY 2014 total revenue to be in range of $217.0 mln to $223.0 mln.Expects FY 2014 adjusted EBITDA to be in range of $12.0 mln to $17.0 mln.Q3 2014 revenue of $52.7 mln and EBITDA of $1.3 mln - Thomson Reuters I/B/E/S.FY 2014 revenue of $222.0 mln and EBITDA of $15.6 mln - Thomson Reuters I/B/E/S

Local Corp. has rolled out a number of offerings to offer a more seamless connection between store locations and shoppers is a very important step.

Attribute of this new offers of Local Corp is: They are separate from its shopping platform.

Why 359 million market--cap of the Rubicon Project are a joke against 46 million market-cap of Local Corp

For the full year ending December 31, 2014, the Rubicon project expects:
• Revenue between $117 million and $119 million;
• Adjusted EBITDA between negative and positive $1.0 million;

For the full year ending December 31, 2014, Local Corps project expects:
• Revenues of 105 million
• Adjusted EBITDA of positive near $4.0 million

techcrunch.com/2013/02/24/brick-and-mortar-wins/

Why Local Commerce Will Be Larger Than E-Commerce For The Next Decade, An Analysis

Posted Feb 24, 2013 by Mike Ghaffary

Marc Andreessen and Reid Hoffman recently debated whether software would eat traditional retail, leaving no brick-and-mortar presence behind. Both articles noted that e-commerce is currently only 5 percent of retail in the U.S., while the other 95 percent is brick and mortar.

While Andreessen holds firm that e-commerce will completely overshadow physical retail, the debate missed why some industries will never go completely online.

Some industries will have a hard time competing as more consumers embrace online shopping, but some industries will do just fine. I have constructed a simple formula that can show that the magnitude of offline local commerce is likely to be larger than e-commerce for a long time. These calculations could have predicted that Amazon was going to do very well in categories like books and iTunes in music, but the $300 billion clothing industry is going to stay mostly brick and mortar for the foreseeable future, as are many service-driven local businesses.

Source: Read the complete story under techcrunch/2013/02/24/brick-and-mortar-wins/

Quelle ist lsesenswert:

"The next wave of innovation will be less about how to deliver an experience online, and more about how to enhance it. While the assumptions behind the local coefficient are subjective and can be debated, even if you make very aggressive assumptions, it is hard to make the calculations show that e-commerce will become larger than local brick and mortar in the foreseeable future.

My analysis resulted in brick and mortar being 3x the size of e-commerce, but you can probably find a way to get it to 2x or even 1.5x. But getting to 0.5x would probably stretch beyond the set of assumptions that a reasonable person would agree with.

Changes in society will occur in the coming decades that could make all the input variables shift, but it is hard to build a mathematical case that e-commerce will surpass local by the end of this decade. Entrepreneurs would be wise to focus on online-influenced commerce and how to create great experiences in that area."

bei Local Corp einmal mit folgdner Sau, die momentan durch das Anlegerdorf getrieben wird:

"Im Börsenprospekt klassifizierte das Berliner Unternehmen Jabong als "bewährten Gewinner". Damit sind vornehmlich Geschäftsmodelle gemeint, die sich irgendwo schon einmal bewährt haben, aber deren Kategorisierung nichts über die Profitabilität des Unternehmens aussagt. Jabong soll 2013 den Umsatz auf knapp 57 Millionen Euro verdreifacht haben. Der Verlust lag bei 37,9 Millionen Euro.

Rocket ist an Jabong über eine Zwischenholding namens Bigfoot 1 beteiligt. An dieser hält Rocket 29,2 Prozent. Bigfoot I ist wiederum an Jabong mit einem Anteil von 73,2 % beteiligt. Jabong wird in Rockets Börsenprospekt auf einen Wert von derzeit 388 Millionen Euro (500 Millionen Dollar) taxiert. Allerdings wolle man im Falle eines Verkaufs nicht weniger als 700 Millionen Dollar erlösen."

www.manager-magazin.de/unternehmen/it/...rt-sein-a-996925.html

73,2%% von 29,2% = 21,4% von 57 Millionen Umsatz in 2013 = 12,18 Millionen.

Teilt man die erhoffte Verkaufssumme von 700 Millionen durch 12,18 Millionen anteiligen Jahresumsatz von Rocket = ein Umsatzmultiple von 55.

Das Umsatzmultiple von Amazon ist 2 – mehr Blasengeschwätz geht nicht.

http://www.youtube.com/watch?v=uuqht0WlRUE

Revenues
Annual Summary Data (Millions)
________________________________________
Year Sales
12/2009 56.28
12/2010 84.14
12/2011 78.26
12/2012 95.98
12/2013 94.40
12/2014 105.0 e

Source: YahooFinance

Local Corporation (LOCM), a leading local search and advertising technology company, today announced that its chairman and CEO, Fred Thiel, will be a keynote speaker at the M2M Summit at the Congress Center in Düsseldorf, Germany.
Thiel will present "The Emerging New World of Intelligent Things and Collaborative Autonomous Smart Systems" on Oct. 21 at 10:05 a.m. Thiel will also participate on a panel “Breaking the Borders” at 11:15 a.m. that same day

The business of Local Corp is more sustainable than the business of Yelp

Yelp is bad for real consumer-products, you can it only use for restaurants and similar. But if you had found an excellent restaurant, you will ignore Yelp in the future.

But by every buy of a new product, you want to look at the inventory and prices of some shops around you and use an offer of Local Corp, especially since Krillion was intergrated in the most offers of Local Corp.

And therefore a rational investor will hurry with a change from extreme overvalued Yelp with the big danger of a fast saturation to the extreme undervalued Local Corp with a lot higher sustainability than Yelp.

People are ready to buy once they are in a store, as 18 percent of local searches lead to sales, compared to 7 percent for non-local search

Searches with local intent are more likely to lead to store visits and sales within a day. New Google research says that 50 percent of mobile users are most likely to visit after conducting a local search, while 34 percent of consumers on tablets or computers will go to a store.

And Google says these people are ready to buy once they are in a store, as 18 percent of local searches lead to sales, compared to 7 percent for non-local searches.

Google's new study looks at local search intent and resulting action – what information people seek when they perform a local search or are on a particular device, and how that affects their decisions and purchasing behavior.

Participants in this study voluntarily completed an online survey or logged their smartphone search and in-store activities via a mobile diary.

What Google found was that four out of five people surveyed used search engines to conduct local searches. Eighty-eight percent used smartphones and 84 percent used a computer or tablet

Source: Read the complete article direct by searchenginewatch

Why 367 million market--cap of the Rubicon Project are a joke against 44 million market-cap of Local Corp

For the full year ending December 31, 2014, the Rubicon project expects:
• Revenue between $117 million and $119 million;
• Adjusted EBITDA between negative and positive $1.0 million;

For the full year ending December 31, 2014, Local Corps project expects:
• Revenues of 105 million
• Adjusted EBITDA of positive near $4.0 million

Thumbtack Aims To Make Yellow Pages Of The New Age, Raises $30 Million

It took some time before Sequoia Capital showed it really believed in Thumbtack. After first meeting the San Francisco-based startup’s cofounders Marco Zappacosta and Jonathan Swanson in June 2010, Sequoia’s partners knew that the company, a marketplace that connect consumers to local service professionals, had potential.

“Local services is an enormous market–$600 billion–so there was really no questions there,” said Sequoia Partner Bryan Schreier, reflecting on his early impressions of Thumbtack. Yet, while the founders checked the right boxes, he remembered, the business plan was still a little unclear.

Fast-forward nearly four years later, and Sequoia seems to have dumped those doubts. On Thursday, Thumbtack announced that it had raised $30 million in a round co-led by the Menlo Park, Calif-base venture capital firm and Tiger Global Management. The five-year-old company, which did not disclose a valuation, has raised $49 million to date, previously taking a $12.5 million investment from Sequoia in June 2013. The recent round was first reported by TechCrunch.

Thumbtack’s latest raise is validation that it’s moving in the right direction to provide a better way to connect consumers that need professional help, including window cleaners, wedding DJs and plumbers. While companies like Yelp YELP +1.21% and Angie's List ANGI -14.11% have created sites where users can go online and find ratings, reviews and contact information for local businesses, Thumbtack has given consumers a way to specifically dictate their needs, allowing interested professionals on the service to compete for a given project.

Source: Forbes

searchenginewatch.com/article/2343577/...to-Visit-Stores-Study

habe ich immer und immer wieder gepostet:

What stannguru had posted ever and ever takes place: “Yelp Q3 2014 Review: Operating Metrics Not Holding Up”

“The consensus had a lofty expectation going into the quarter and much of the consensus estimates are based on 1) strength in YELP's user engagement and 2) monetization potential. On the first point, consensus expects usage and engagement to remain strong due to its higher quality local content and that Google (NASDAQ:GOOG) would not be a material threat to YELP's growth in the near-term. The consensus also believes that YELP's new ad products can enhance the platform's monetization capabilities.
Both of these key points rely on one the single biggest assumption of the strength of consumer engagement. Without an engaged user base, YELP essentially operates on a shaky ground and Q3 numbers showed exactly that.”

Source: Read the complete article “Yelp Q3 2014 Review: Operating Metrics Not Holding Up” direct at Seeking Alpha Less



The business of Local Corp is more sustainable than the business of Yelp

Yelp is bad for real consumer-products, you can it only use for restaurants and similar. But if you had found an excellent restaurant, you will ignore Yelp in the future. Only regional expanding, which coming now to a end, had increased the revenues of Yelp is tne last month.

But by every buy of a new product, you want to look at the inventory and prices of some shops around you and use an offer of Local Corp, especially since Krillion was intergrated in the most offers of Local Corp.

And therefore a rational investor will hurry with a change from extreme overvalued Yelp with the big danger of a fast saturation to the extreme undervalued Local Corp with a lot higher sustainability than Yelp.  

www.handelsblatt.com/unternehmen/...azon-allianz/10877868.html

Does mobile shopping apps like Shopkick, Foursquqre or Gowalla hurt an important patent of Local Corp?

Local Corp Granted U.S. Patent Number 8,032,427 for a System for Providing Localized Shopping Information

Issued on Oct. 4, 2011, the patent describes a system by which consumers are provided with online information for specific products sold by local retailers using location-based...

Abstract: of U.S. Patent Number 8,032,427
A localization service is provided that provides users with online information on local retailers that sell particular products. A user can perform a search using a web page associated with the localization service or by searching using an internet search engine. The user's search includes a search origin. The search origin may be defined in terms of location information such as a place name or a postal code. A search for a particular product at local retailers may be made using search parameters such as search origins, product names, model numbers, product categories, and product attributes. The localization service may provide the user with search results in the form of web pages that list which retailers sell the desired product in the vicinity of the search origin. A targeted advertisement server at the localization service may use display criteria to determine which targeted advertisements should be displayed for the user.


John Gilliam wrote about 3 years ago about the new patents in 2011 in 'Seeking Alpha: Local Corp's New Patent Could Offer Company Significant Opportunities

Oct. 14, 2011

Last week, the USPTO granted a patent to Local Corp that appears to have significant implications for location based product and deal search offerings in the local space and has the potential to be the most valuable among a growing and increasingly valuable stable of local and directory search patents owned by Local Corp.

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