The Rakuten Hand: A lightweight device that fits right in your hand
What inspired the Rakuten Hand?
Tsukamoto: We planned the Rakuten Hand as a follow-up to the Rakuten Mini. We wanted to sell a device that fit the size gap between the Rakuten Mini and the Rakuten BIG. The Rakuten Hand uses a 5.1-inch OLED display that is just 63mm across. We came up with all sorts of mockups to check the fit in the hand, how light it felt and all sorts of trial and error to eventually come up with this width.
Tsukamoto: One feature of the Rakuten Hand’s design is the curved sides. We all conducted tests and went through endless discussions trying to decide whether to make the edges round or instead go for a flatter design with sharper edges. We also decided on plastic for the back of the phone. Using glass makes the phone more beautiful and gives it a premium feel, but it also makes the whole unit heavier, in addition to affecting the price, so we settled on plastic in the end.
Ito: The main camera features a 48-megapixel wide angle camera, with a second depth-sensing camera to allow for background bokeh on photos. 48-megapixel cameras are more often found on high-end smartphones — it’s uncommon to find a device at this price point that features one. We fine-tuned the camera to work well for night shots and a wide range of photographic scenarios.
Tsukamoto: Of course, just like the Rakuten BIG, the Rakuten Hand features 4×4 MIMO*, meaning the internet will feel just as fast and responsive.
Yajima: Before we released these to customers, we had employees from around the company test the phones, separately from our regular tests. They gave us feedback from a customer’s perspective that allowed us to design a more user-friendly UI.
You can also save by purchasing the Rakuten Hand bundled with accessories.
rakuten.today/blog/rakuten-mini-rakuten-hand-part-1.html
What inspired the Rakuten Hand?
Tsukamoto: We planned the Rakuten Hand as a follow-up to the Rakuten Mini. We wanted to sell a device that fit the size gap between the Rakuten Mini and the Rakuten BIG. The Rakuten Hand uses a 5.1-inch OLED display that is just 63mm across. We came up with all sorts of mockups to check the fit in the hand, how light it felt and all sorts of trial and error to eventually come up with this width.
Tsukamoto: One feature of the Rakuten Hand’s design is the curved sides. We all conducted tests and went through endless discussions trying to decide whether to make the edges round or instead go for a flatter design with sharper edges. We also decided on plastic for the back of the phone. Using glass makes the phone more beautiful and gives it a premium feel, but it also makes the whole unit heavier, in addition to affecting the price, so we settled on plastic in the end.
Ito: The main camera features a 48-megapixel wide angle camera, with a second depth-sensing camera to allow for background bokeh on photos. 48-megapixel cameras are more often found on high-end smartphones — it’s uncommon to find a device at this price point that features one. We fine-tuned the camera to work well for night shots and a wide range of photographic scenarios.
Tsukamoto: Of course, just like the Rakuten BIG, the Rakuten Hand features 4×4 MIMO*, meaning the internet will feel just as fast and responsive.
Yajima: Before we released these to customers, we had employees from around the company test the phones, separately from our regular tests. They gave us feedback from a customer’s perspective that allowed us to design a more user-friendly UI.
You can also save by purchasing the Rakuten Hand bundled with accessories.
rakuten.today/blog/rakuten-mini-rakuten-hand-part-1.html