Moin,
Temporary oversupply of milk formula led
to more discounts and lower gross margin.
Der Markt hat sich wieder stabilisiert, growth
in Q4 und ein strong INCREASE am 11.11.2020!
No sales of hygiene products from China
in Q3
Smaller remaining China VAT refund of
EUR 0.3 million
Launch new version iOS and Android app
(enhancement user experience and
speed), WeChat community160k
members, negotiation lower payment fees
NEW B2B CUSTOMER FOR PHARMACY PRODUCTS,
COOPERATION TO START, sehr gut m.M.n.
Dies wird m.M.n. den Umsatz in Zukunft extrem steigern...
Launch of new Toy categories
Important sales events in Q4 (11.11.
Singles Day, Cyber Week)
DACH business continued to develope positively in Q2:
+4% YoY growth despite negative impact of
data leak (not quantifiable but approached
with pro-active communication)
Several promotion deals and social media
campaigns
New Corporate Identity finalized,
implementation to start soon
Planned warehouse move: successfully
signed contract with new warehouse
provider. Move planned for spring 2021
Price automation tool launched in
Switzerland
Bebitus business continued to develope positively in Q3:
+12% yoy revenue growth despite
negative impact of data leak (not
quantifiable but approached with proactive communication)
Especially positive development in
Portugal shop +28% yoy !!!
Higher revenue share of non-consumable
products (+800bps Q2 vs Q3 and +1700
bps YoY), Higher AOV <100
Lower fullfilment costs (as % of
revenues) as a result of higher AOV
Further reduction of local SG&A costs vs
previous year period
DIVESTITURE of Bebitus further being
explored, Verkauf sollte m.M.n. ca. 2 Mio bringen
Ongoing projects to further improve business and
financials:
Outsourcing of IT
Shop Platform Ongoing projects
Outsourcing of self-developed IT shop
platform to external provider to lower
maintenance costs and have better
flexibility
Topic
First outsourced shop is live (TMall), outsourcing of other
shops ongoing
Completion of relocation of WDL Shop IT development
from Munich to Sibiu, Romania.
Update
Outsourcing of
Product Information
Management (PIM)
Outsourcing from self-developed
platform to external provider to lower
maintenance costs and have better
flexibility
Go live this quarter (Q4) 2020
German Warehouse
Move
Contract with new warehouse service
provider to reduce costs, improve
process and packaging quality and
shorten delivery times to customers
Contract signed
Warehouse move planned for spring 2021
Office move completed
NEW CHANNELS IN CHINA:
Expand number of sales channels in
China to increase operating contribution
LAUNCH OF NEW CHANNELS BEING WORKED ON
Zwei neue Verkaufskanäle, einer schon in Q4!!! super, m.M.n. JD.com,
könnte m.M.n. 20 Mio bis 30 Mio zusätzlichen Umsatz bringen und
Windeln langfristig EBIT positive werden lassen...bei einer weiteren
Reduzierung der gesamten Kosten!
Break even on target...
Quelle: corporate.windeln.de/wp-content/uploads/...entation_final.pdf