erstaunt Euch sicher, wenn Ihr noch nicht so gut über Internet Capital wertvollste Beteiligung informiert seid. Ich hatte ja schon mehrfach angeführt, dass ich die 40% Anteil an diesem Unternehmen für wertvoller halte als die momentane Marktkapitalisierung von 350 Millionen von Internet Capital. Die restlichen 20 Beteiligungen von Internet Capital gibt es dann umsonst.
Am beeindruckensten ist sicher die folgende Aussage über Linkshare aus dem nachstehenden Text: "As a pioneer in affiliate marketing, LinkShare provides comprehensive technology and service solutions for managing clients' performance-based marketing programs on the Internet, facilitating and tracking online partnerships among a network of more than 500 merchants and 1 million affiliate Web sites. Capturing more than 80 million transactions per day, LinkShare manages one of the largest transactional networks on the Internet, as well as a massive 10+ terabyte data warehouse." Wenn man jetzt weiterrechnet, kommt man aus 80 Millionen Transaktionen pro Tag im Jahr auf ca. kanpp 30 Milliarden Transaktionen.
Featured Speakers
Case Study Presentations
Technology and Best Practice Presentations
The Siebel Business Intelligence Summit is a thought leadership forum focused on bringing together leading minds in the industry to discuss rapidly changing requirements and demands in enterprise business intelligence, data warehousing, performance management, customer insight, and analytic applications. The conference features a powerful and content-rich agenda, including keynotes, feature presentations, panels, in-depth case study presentations, product and technology presentations, and best practice presentations from BI industry luminaries, expert practitioners, and senior executives from leading BI and data warehousing solution providers.
Featured Speakers
J. Michael Lawrie
Chief Executive Officer
Siebel Systems, Inc.
J. Michael Lawrie is Chief Executive Officer of Siebel Systems, Inc. Prior to joining Siebel Systems, Mr. Lawrie served in various positions at IBM Corporation for more than 26 years. From 2001 to 2004, Mr. Lawrie was IBM's Senior Vice President and Group Executive, a position in which he was responsible for IBM's sales and distribution operations worldwide, delivering more than $80 billion of annual revenue.
David Schmaier
Executive Vice President
Siebel Systems, Inc.
David Schmaier is Executive Vice President, Siebel Systems, and has worked at the company since 1994. He currently heads the company's Product Marketing, Corporate Marketing, and Alliances organizations. Mr. Schmaier spends much of his time working directly with customers around the world to help them define their CRM vision and strategy.
Lawrence A. Barbetta
Group Vice President and General Manager, Siebel Business Analytics
Siebel Systems, Inc.
Lawrence A. Barbetta is Group Vice President and General Manager for Siebel Business Analytics. The core analytic engine for Siebel Analytics was acquired by Siebel Systems along with Mr. Barbetta's company, nQuire Software, in late 2001. Mr. Barbetta founded nQuire in 1997, where he acted as President and CEO. He has spent his entire career building and growing leading companies in the decision support/data warehousing software market with demonstrated success in both start-up and large company environments.
Neil Morgan
Vice President, European Marketing
Siebel Systems, Inc.
Neil Morgan heads up the marketing team at Siebel Systems, and is responsible for marketing to all sectors across Europe, Middle East, and Africa. Before joining Siebel Systems, Mr. Morgan was Vice President of Worldwide Marketing for Chordiant Software and held global marketing roles at Oracle Corporation. A frequent speaker at industry conferences, Mr. Morgan holds a BA in Business Administration, holds a Diploma in Marketing, and is a member of the UK Chartered Institute of Marketing and the Institute of Direct Marketing.
Additional Industry Thought Leaders & Analysts
To be announced.
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CASE STUDY PRESENTATIONS - To be announced
Examples of customer case studies from Siebel Business Intelligence Summit 2004:
Enterprise Analytics: How Cisco Systems Delivers Real-Time Insight across the Organization to Maximize Business Effectiveness and Performance
Ryan Uda, Cisco Systems
Cisco Systems will discuss how it is leveraging Siebel Analytics to provide thousands of employees across business functions with self-service access to actionable insight. Attendees will learn how Cisco uses Siebel Analytics to systematically determine the success rate of its marketing programs and campaigns; to provide the top 500 executives in the company with a near real-time view of key company performance information, including forecast, sales, booking, billing, and backlog information; and to provide its HR department and thousands of Cisco executives and managers with a common reporting and business intelligence environment, leading to improved data consistency and reporting.
Insight to the Front Lines: Providing Easy Access to Terabytes of Critical Business Data Stored in Multiple Disparate Systems—Featuring Union Pacific
Jim Holder, General Director Engineering Systems & Technology, Union Pacific Railroad Company
The largest railroad in North America, Union Pacific operates 33,000 miles of mainline track and 132,000 railroad cars. With terabytes of data on track maintenance and employee safety—all stored in multiple systems—Union Pacific needed a solution to provide thousands of employees in the field with quick access to critical information—personalized, intuitive, dynamic, and available from any location. Union Pacific will show a demonstration of its solution and discuss how the company has used Siebel Analytics to develop more than 300 analytic applications, providing employees with the business insight needed to maximize effectiveness.
Moving a Giant: Retiring a Legacy Corporate Data Warehouse and Selecting an Enterprise Business Intelligence Platform—Featuring United Parcel Service
Bill Ennis, Enterprise Database Architecture Project Manager, UPS
UPS, the world's largest package delivery company, will discuss its recent implementation of Siebel Analytics. The company will describe how it "moved a giant" of 12 terabytes and 900 tables from an aging system to Siebel Analytics. Attendees will learn about the process UPS used to select a standard business intelligence platform, as well as the project objectives, business goals, custom features and interfaces, lessons learned, and future implementation plans.
One Million Analytics Users and Counting: Deploying Business Intelligence to More Than One Million Customers—Featuring LinkShare Corporation
Michael Martinov, VP of Business Intelligence and Analytics, LinkShare Corporation
As a pioneer in affiliate marketing, LinkShare provides comprehensive technology and service solutions for managing clients' performance-based marketing programs on the Internet, facilitating and tracking online partnerships among a network of more than 500 merchants and 1 million affiliate Web sites. Capturing more than 80 million transactions per day, LinkShare manages one of the largest transactional networks on the Internet, as well as a massive 10+ terabyte data warehouse. In this session, LinkShare will discuss how it uses Siebel Analytics to provide real-time insight into this data to more than 1 million customers.
Improving Customer Retention and Cross-Selling Using Business Intelligence and Analytics—Featuring AXA Financial
Raghib Muhammad, Director, Data Warehouse and Business Intelligence, AXA Financial
In this session, AXA Financial will discuss how it is using Siebel Analytics to improve customer retention and cross-selling. Attendees will learn how AXA Financial uses the Siebel application to conduct sophisticated customer profile analysis and systematically measure and monitor the success of its marketing and client management initiatives. Attendees will also learn how AXA Financial uses analytic dashboards to provide senior management with an up-to-date picture of business performance.
Using Enterprise Business Intelligence to Power World-Class Customer Satisfaction—Featuring Honeywell Aerospace
Eileen Haeberle, IT Project Manager, Honeywell Aerospace
Honeywell Aerospace has made Siebel Analytics an integral part of its customer satisfaction and Voice of the Customer (VOC) programs. In this session, Honeywell will discuss how it uses Siebel Analytics to consolidate customer information across product lines and business units, enabling the company to present a single face to the customer and increase customer satisfaction. The company will also outline how it uses the Siebel solution to identify and close new sales opportunities.
Creating a Single, Comprehensive Customer Insight Dashboard to Increase Revenues, Strengthen Client Relationships, and Provide Intelligence for Future Growth—Featuring Wachovia
Amy Lavine, Fixed Income Division, Wachovia
In this session, Wachovia will outline how it is using Siebel Analytics to integrate data from internal and external sources to provide employees with a single, comprehensive dashboard of relevant customer information and insight. Information that previously took weeks to assemble is now accessible in real time. As a result, front-line relationship managers and sales professionals, as well as executives and management, are empowered with the information they need to better target products to customers, increase cross-selling, and enhance employee productivity and business performance.
Harnessing Business Intelligence to Boost Sales Performance—Featuring Nykredit
Michael Poulsen, Project Manager, Nykredit
Nykredit, one of the leading financial services providers and the largest mortgage bank in Denmark, will discuss its rapid implementation of Siebel Analytics and the resulting benefits. Nykredit uses Siebel Analytics to drive decisions at all levels of sales operations—for example, the bank uses Siebel Analytics to analyze opportunity trends and account progress, as well as to benchmark sales performance and support employee coaching. Attendees will learn implementation best practices and how to leverage business intelligence to drive sales performance.
Delivering Insight to Every Employee to Drive More Effective Sales and Marketing—Featuring MCI, sponsored by Microsoft
Rob Moore, Senior Manager, MCI
MCI has made Siebel Analytics an integral part of its overall CRM strategy, deploying Analytics to over 8000 users in their sales organization, from executives down to the individual sales reps. MCI will discuss how Siebel Analytics is used to provide each person with a rapid and dynamic view of their opportunities and a consistent, holistic revenue forecast. MCI will also discuss how Siebel Analytics has enabled measurement of marketing campaign effectiveness, increased operational efficiency, and increased user adoption of the CRM system.
Integrating Marketing and Analytics to Generate B2C Customer and Brand Insights and Maximize Marketing ROI—Featuring L'Oreal
In this session, L'Oreal will discuss how it is using Siebel Marketing and Siebel Analytics to create an integrated view of the customer across all brands and channels, segment customers based on behavior and value, and minimize customer churn. The session will also provide an overview of Siebel's integrated marketing and analytics solution, with a specific focus on how the solution streamlines multichannel marketing campaign operations, improves time to market, promotes sharing of best practices, leverages data mining scoring for better targeting, and quantifies the effectiveness of marketing investments and customer/segment profitability.
Leveraging an Enterprise-Wide CRM Environment to Drive Real Value—Featuring Novell
A long-standing Siebel customer, Novell has deployed Siebel Sales, Siebel Service, and Siebel Marketing to create an enterprise-wide CRM environment that provides all employees with a single view of the customer and facilitates cross-department customer relationship management. With the recent rollout of Siebel Analytics, Novell expects to realize additional improvements in marketing effectiveness. Attendees will learn best practices for coordinating sales and service, improving campaign ROI, ensuring executive buy-in, and achieving high rates of end user adoption.
Leveraging Siebel Analytics to Improve User Adoption of Siebel Sales and Siebel Call Center—Featuring Burlington Northern Santa Fe Railway (BNSF)
BNSF will discuss the role that Siebel Analytics has played in boosting user adoption of its Siebel Sales and Siebel Call Center solutions. Attendees will learn how BNSF has integrated Siebel Analytics' customer scorecard and profile features with Siebel Call Center and Siebel Sales to provide front-line personnel with a 360-degree view of the customer across channels and interactions.
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