Rakuten wesentlich besser als Rocket

Podcast / 7 Layers

Connor Craven | Associate EditorNovember 23, 2021 2:00 PM

www.sdxcentral.com/podcast/7-layers/...-its-adoption/2021/11/

Rakuten is one of the owners of Dahmakan (Pop Meals)

Global Cloud Kitchen Market to reach USD 107.34 billion by 2027.

Global Cloud Kitchen Market is valued approximately USD 50.1 billion in 2020 and is anticipated to grow with a healthy growth rate of more than 11.5% over the forecast period 2021-2027.

ipsnews.net/business/2021/10/06/...d-kitopizuul-kitchens-inc/

sind ein Zeichen für das ungebremste starke Wachstum von Rakuten:

sg.jobsdb.com/Rakuten-jobs

„There are three major e-commerce platforms in Japan: Rakuten, the most veteran platform, founded in 1997, has accumulated a substantial following of 51.4 million active users in April 2020 and earned the equivalent of €29.6 billion in 2020. Yahoo Japan shopping began in 1999 and hasn’t built as great a customer base, but is 29.4 million users strong with a €6.76 billion revenue in 2020. Finally, Japanese online shoppers are turning to the newest platform of the three more than ever: Amazon. Started in Japan in 2000, Amazon Japan has the highest user base, with 52.5 million active users and a revenue of €25.8 billion in 2020.“

www.factor-a.com/amazon-in-japan-blog/

Vielfältige Publisher-Modelle für Kreativität und Innovation in Affiliate-Kampagnen

Von Rakuten Advertising | 2 December 2021 | INSIGHTS

Neue und vielfältige Publisher-Modelle tragen dazu bei, dass der Affiliate-Kanal zunehmend an strategischer Bedeutung gewinnt. Vorbei sind die Zeiten, in denen sich Advertiser auf einen oder zwei Publisher zur Steigerung der Performance verlassen konnten. Der Wandel im Verbraucherverhalten hat vor allem eines zur Folge: Wenn es darum geht, Verbraucher zu erreichen und anzusprechen, ist Publisher-Vielfalt in einem Affiliate-Programm wichtiger denn je.

Zum Ende des Jahres gibt das Publisher Development-Team von Rakuten Advertising einen Einblick in die neuen Publisher-Modelle, die im Jahr 2022 Wachstum und Erfolg versprechen.

blog.rakutenadvertising.com/de-de/...-publisher-modelle-2022/

Rakuten Cards: Chipping Away Market Share From Rivals

By Smartkarma Daily Briefs December 4, 2021

Oshadhi Kumarasiri

Rakuten Cards has increased its market share by 5.0 percentage points over the last 18 months to reach 21.4%.

Although new customers are not as attractive as Rakuten Cards’ old customers, they still offer significant GTV growth potential.

The segment will likely hit the medium term target for cards issued before 3Q23. However, it might take an additional year or two to reach the GTV target.

www.smartkarma.com/home/daily-briefs/...rakuten-inc-and-more/

www2.deloitte.com/content/dam/Deloitte/pt/...ess-Networks.pdf

https://www.youtube.com/watch?v=MclEym6jYlM

Open-RAN: Höhere Flexibilität durch offene Schnittstellen

Wirtschaft und Energie/Antwort - 22.10.2021 (hib 1069/2021)

Berlin: (hib/HAU) Die Open-RAN-Technik besitzt nach Auffassung der Bundesregierung das Potenzial, „einen positiven Beitrag zum Ausbau und der Sicherheit der öffentlichen Mobilfunknetze, einschließlich 5G, und insbesondere zu sogenannten Campus-Netzen zu leisten“. So heißt es in der Antwort der Regierung (19/32682) auf eine Kleine Anfrage der FDP-Fraktion (19/32487). Die Abgeordneten hatten auf Medienberichte verwiesen, wonach der Mobilfunkanbieter 1&1 plane, gemeinsam mit dem japanischen Online-Händler Rakuten in Deutschland das erste voll virtualisierte 5G-Netz auf Basis der Open-RAN-Technik außerhalb Japans aufzubauen. Diese Technik verspräche einen schnelleren und billigeren Aufbau, „da bisherige Hardwarefunktionen durch eine Software simuliert werden können“. Außerdem ist die Open-RAN-Technik aus Sicht der FDP-Fraktion im Gegensatz zu anderen 5G-Technologien technologieoffen und damit nicht abhängig von nur einem Produzenten der Hardware-Komponenten.

Aus Sicht der Bundesregierung verspricht die Open-RAN-Technik verschiedene Vorteile durch höhere Flexibilität mittels offener Schnittstellen. „Die Open-RAN-Technik hat das Potenzial, den Auf- und Ausbau zu beschleunigen, nachhaltiger zu gestalten und die nötigen Investitions- und Betriebskosten zu senken“, heißt es in der Antwort. Mit insgesamt zwei Milliarden Euro aus dem Konjunkturpaket vom 3. Juni 2020 wolle die Bundesregierung durch Fördermöglichkeiten die Innovationskraft deutscher und europäischer Unternehmen bei den mobilen Kommunikationstechnologien 5G und 6G stärken und ein Ökosystem schaffen, damit zukunftsweisende Technologien wie Open-RAN künftig verstärkt auch in Deutschland und Europa entwickelt werden.

www.bundestag.de/presse/hib/kurzmeldungen-866126

Dr. David Soldani, Chief Information Security Officer (CISO) at Rakuten Symphony:

4 months ago

„Rakuten Symphony is attracting considerable global attention, with four customers and 27 prospective clients in the Americas; three customers and 19 prospects in Europe; and four customers and 22 prospects in Asia-Pacific. Also, it has 12 prospective clients in Middle East & Africa, and five in Russia and the CIS.

Governments should support open, global, industry-led, and inclusive multi-stakeholder approaches for the development of technical standards, including as they relate to telecommunications equipment and services.

These international standards will be key enablers to enshrine openness and interoperability in the telecommunications sector, such as through Open Radio Access Networks (Open RAN).

A successful transition to 5G and beyond requires a diverse and competitive marketplace which prevents dependence on a small number of suppliers or a single country in the telecoms technology supply chain.

Rakuten Symphony supports this supplier diversity, contributing to supply chain resiliency and more secure, transparent, and reliable infrastructure.

Rakuten Symphony approach to mobile communication systems lowers barriers to entry and innovation, increases market-based competition, improve network management and security, and reduce costs.

www.linkedin.com/feed/update/urn:li:share:6832584452640796672

For making popular sneakers from bamboo and sugarcane

Brazilian sustainable sneaker maker Cariuma has enjoyed record sales every month since May 2020, selling direct to consumers and select retail partners. In 2020, it launched two colorful lines in collaboration with Pantone; its Color of the Year 2020 style sold out in five days and had 5,000-person waitlist. In the summer, it launched a program to plant a pair of trees in the Brazilian rainforest for every pair of sneaker sold.

www.fastcompany.com/90600367/...=email&utm_source=rasa_io

GoTo Global presented its multi-mobility solution to the audience, with the goal of improving environmental quality, making cities greener, and reducing traffic congestion. The company demonstrated its app, which allows users to access a myriad of modes of transportation, including kick scooters, mopeds, and cars, based on their needs.“The company is a one-stop-shop for a wide variety of vehicles, providing consumers with mobility confidence – the confidence that they can get to their destination using just one app and a choice of hourly-rented vehicles. We are the solution to reducing our reliance on private automobiles and addressing urban transportation issues,” says Gil Laser, CEO, GoTo Global.

gulfbusiness.com/...how-israel-is-changing-the-way-we-travel/

In der Übersicht „Minority Investment Portfolio“ von Rakuten wird jetzt auch goto angeführt:
global.rakuten.com/corp/investors/
Latest IR Materials
Third Quarter 2021
View Materials
Earnings release, presentation material and supplement
(zweite der sechs angeführten Dateien anklicken)

Auch Cariuma ist übrigens in der 7664 angeführten Übersicht „Minority Investment Portfolio“ von Rakuten angeführt.

So geht es für Emmy und die Gründer nach dem Exit weiter

Marco Weimer
06 Okt 2021

Das 2015 gegründete Sharing-Startup Emmy legt seinen Exit hin. Jetzt sollen neue Fahrzeugklassen hinzukommen und die Expansion zum multimodalen Anbieter vorbereitet werden.

Das E-Moped-Startup Emmy hat einen neuen Eigentümer: Das israelische Unternehmen Goto Global Mobility übernimmt die rund 3.000 elektrischen Mopeds und 120 Mitarbeiter der Berliner. Wie viel Geld bei dem Exit geflossen ist, möchte Gründer Valerian Seither auf Nachfrage von Gründerszene nicht kommentieren. Fest steht jedoch, dass Seither und Mitgründer Alexander Meiritz als Geschäftsführer für die Goto Global Mobility Deutschland erhalten bleiben und sich um den Ausbau der Flotte kümmern werden. Der neue Inhaber Goto Global plant mit der Übernahme ein groß angelegtes Marktdebüt mit neuen Fahrzeugklassen.

www.businessinsider.de/gruenderszene/...mmy-exit-goto-global/
 

Rakuten-Beteiligungen:

APAC ad spend 2022: Which mediums are expected grow?

DEEPA CHEVI

06 DECEMBER 2021


As 2022 edges closer, the APAC market looks optimistic seeing an expansion of 11.2%, inching closer to the global average of 12% and in line with the pre-pandemic long-term regional growth. However, uncertainty remains as to whether the crisis is fully over or whether it will still see case rises and falls throughout 2022. In 2021, the advertising economy in APAC grew by 16.5%, following the 0.8% decline in 2020, according to MAGMA's global advertising forecast.

Digital advertising spending, expectedly continues to grow, and even accelerated since COVID-19. Digital advertiser revenues grew by 23% in 2021, and will grow by 16% in 2022, representing two thirds of total advertiser budgets.

www.marketing-interactive.com/...ch-mediums-are-expected-grow

Luxury over price. Rakuten Mobile launches AQUOS sense6 for 39,800 yen –Engadget Japanese version

November 11, 2021
AQUOS sense6 handled by Rakuten Mobile

Rakuten Mobile is Sharp’s middle range smartphone “AQUOS sense6“(SIM-free) is now on sale. The price is 39,800 yen. The sales channels are the official website, Rakuten Ichiba store, and Rakuten mobile shop actual store. The colors are light copper, silver, and black.

In addition, AQUOS sense6 also handles docomo (57,024 yen) and au (40,470 yen), but Rakuten Mobile’s 30,000 yen level is quite cheap. This is because I felt that the AQUOS sense 6 with a metal unibody was more luxurious than the price.

www.archyde.com/...6-for-39800-yen-engadget-japanese-version/

Hardware spending is yesterday's problem. This is network operations simplified.

symphony.rakuten.com/...Newsletter_Highlights_1_December_2021

Rakuten is one of the owners of Robin and additional an important client

Robin, Supermicro Develop Cloud Native 5G Solution for MNOs

Last Updated: Nov 08, 2021

With Intel® Smart Edge toolkit and 3rd gen Intel® Xeon® Scalable processors, Robin and Supermicro deliver 5G RAN cloud-native automation platform that is hyper automated and deployable at scale.

networkbuilders.intel.com/...etter_Highlights_1_December_2021

Additional to my last posting about Rakuten and Robin:

Robin.io has experienced tremendous growth in the past year with bookings surpassing 400% growth quarter-over-quarter when comparing the first two quarters of 2021 alone. This strong growth trend enabled Robin.io to close a $38M Series C investment in an oversubscribed round. Led by Rakuten Capital and joined by Clear Ventures, Emory University, Raine Next-Gen Communications and current investors, the Series C brings the total capital raised by Robin.io to $86 million.

www.realwire.com/releases/...o-KubeCon-CloudNativeCon-NA-2021

Get the best of Viber: Building a data-driven business without sacrificing user trust

Invading user privacy by collecting data just to sell it is an unimaginative waste of time and business intelligence, and it can irreparably damage a company’s relationship with its customers. Smart businesses are establishing relationships with users built on trust — trust that the data users are handing over will ultimately benefit them in the form of features and services that meet their ever-changing needs.

Building a data-driven digital business that respects user privacy doesn’t mean sacrificing profits. On the contrary, satisfying users by fully understanding their needs — through strategic data collection and the use of AI and decision intelligence — is the only way to ensure long-term profitability.

www.viber.com/en/blog/2021-12-02/...panies-are-doing-with-it/

In the Latest BNPL Twist, Afterpay Users Can Rack up Cash Back in a Rakuten Program

Kevin Woodward December 6, 2021

Consumers have flocked to buy now, pay later services, but providers still have to find ways to stand out. Afterpay Ltd. hopes to do that by enabling consumers who have a Rakuten account to earn cash back in the Rakuten program.

Announced Monday, the Afterpay program enables Afterpay users who also enroll in the Rakuten service to earn cash that can be paid out as a check or to a PayPal Holdings Inc. account.

Australia-based Afterpay, which has U.S. headquarters in San Francisco, says it wants to encourage consumers to take advantage of both services when they shop at participating retailers, a spokesperson says. Among participating merchants are MAC Cosmetics, Crocs, Ulta Beauty, Urban Outfitters, and Ray-Ban. The rates for earning cash back will vary by merchant, as it typically does for consumers using Rakuten.

“This is the first time that Afterpay and Rakuten are coming together to stack the power our platforms, and communicate the combined benefits to both retailers and consumers,” the spokesperson says.

www.digitaltransactions.net/...ash-back-in-a-rakuten-program/

"Offering unique deals and incentives is a key strategy for driving conversions of more expensive, luxury products," said Kristen Gall, president at Rakuten Rewards. "In fact, luxury items saw an 86% sales lift over non-luxury items in a recent Cash Back promotion – showing Cash Back is universally valued, and not just by habitual coupon cutters. We're thrilled to partner with Afterpay to offer our retail and brand partners the opportunity to deliver the convenience of Buy Now, Pay Later that will help give their customers the ability to receive Cash Back on purchases immediately while paying over time, interest-free."

Rakuten is a leading shopping rewards program that offers Cash Back, deals and rewards from thousands of brands across apparel, health and beauty, dining, grocery, travel, on-demand services, subscription boxes and more. Members have earned $3.5 billion in Cash Back just for starting their shopping at Rakuten.com, in the Rakuten mobile app, or with the Rakuten browser extension. Similarly, recent findings have shown that Afterpay's U.S. customers could save up to $459m in credit card fees and interest in 2021 by making purchases with Afterpay instead of a credit card, further showcasing the value of this partnership for both consumers and merchants.

www.finanzen.net/nachricht/aktien/...y-now-pay-later-10815652