IHG Hotels & Resorts Launches AI Conversational Search Across its Digital Channels, Transforming the Guest Experience

Beta launch begins in the US on IHG.com and the IHG One Rewards mobile app

ATLANTA, July 28, 2026 /PRNewswire/ -- IHG Hotels & Resorts (IHG), one of the world's leading hospitality companies, today announces the beta launch of AI-powered conversational search on IHG.com and the IHG One Rewards mobile app, marking a new chapter in the evolution of the travel discovery experience.

The new conversational search functionality brings intuitive, customized trip planning directly into IHG's digital channels, making it easier and faster than ever for guests to move seamlessly from inspiration and discovery to booking one of more than 7,000 hotels globally. At the same time, it allows hotel owners to increase their property visibility in AI searches and connect travelers with more of what they truly want. The beta launch is a scaled approach, starting in the US before expanding to users across multiple markets, with IHG continuing to refine the experience based on user behavior and feedback.

A More Intuitive Way to Discover and Book
Travelers searching on IHG.com and the award-winning IHG One Rewards app can now describe their travel needs using everyday language to better explore all that IHG has to offer. Prompts such as destination, trip purpose, preferences and amenities can serve up tailored hotel recommendations and rich content including interactive maps, real-time availability, pricing and detailed property information. In addition to cash rates, travelers will have the ability to shop in points or a combination of points and cash.

Recommendations are grounded in IHG's verified property data and guest reviews for reliable details, photos and amenity information. During the beta, users will also continue to see IHG's existing search functionality alongside the option for AI search, allowing choice in how travelers find their right stay.