Kursentwicklung........
SunTrust's Bob Peck Explains Alibaba's Underperformance
After having a fantastic IPO last year, Alibaba Group Holding Ltd BABA 0.95% is losing the gained ground that followed. In the last three months, shares have lost almost 24 percent and currently trade at $86.50 levels. So, why is the stock underperforming?
Respected Internet analyst Bob Peck from SunTrust Robinson Humphrey was on CNBC recently to answer that question.
“It’s a company that’s growing its top line, in sales or GMV north of 45 percent; its customers are growing 45 percent; its EBITDA margins have expanded from 50 percent to north of 58 percent now,” Peck said.
“So, across the financials, it's doing very well,” Peck said.
Reason For Underperformance
“The reason why it’s been underperforming is couple-fold, though. One, in the summer they rolled out two changes that we have seen Google do historically and work very well for its playbook.
“One is being more targeted and personalized in their organic results – ones they don’t monetize – that creates a better user experience, which ultimately brings more people to the platform.
“And number two is more targeted marketing as well. More longer-tail terms, which once again has worked very well for Google over time,” Peck said.
“The problem is you have to cycle through that now for a couple of quarters, and some of the shorter-term investors go to the sidelines.”
www.benzinga.com/analyst-ratings/...-alibabas-underperformance
Underperform" gleicht den Ratings "Reduzierung" und "Untergewichtung
Eigentlich vieles schon von Black Jacky, Maxxim54, Holzauge75 und anderen im Yahoo
Forum gebracht. Eines allerdings für mich war neu, dass 2 gravierende Änderungen
wie oben beschrieben durchgeführt wurden vergleichbar denen von Google.