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Global Smartphone Market 2015-2019 with Apple, Huawei Technologies, Lenovo Group, LG Electronics & Samsung Electronics Dominating
Nachrichtenquelle: PR Newswire (engl.) | 16.02.2015, 17:49 | 354 Aufrufe | 0 | druckversionA smartphone is a mobile device with more advanced functionalities and features compared to cellphones. A smartphone's hardware and software specifications are meant to perform functions such as web browsing, capturing high-quality images, and playing HD videos. A smartphone can install various applications that can perform several advanced functions. Smartphones have become popular because of their many capabilities and are often used for communication and online activities. Advances in technology have led to smartphones being more compact and cheaper than other mobile devices such as tablets, phablets and PDAs.
One of the major trends upcoming in this market is increase in demand for large-screen size smartphones. With the emergence of new technologies such as cloud computing, virtualization, and deployment of next-generation LTE wireless networks such as 3G and 4G, consumers are actively browsing the internet, playing games, and watching videos on their smartphones, driving the demand for smartphones worldwide.
According to the report, one of the major drivers of the market is the declining average selling price of smartphones. Smartphone prices have been constantly reducing in the market, which is making them more affordable, and is expected to lead to their increased adoption during the forecast period of 2014-2019.
Further, the report states that one of the key challenges in the market is the high production cost. The intense competition in the market forces smartphone vendors to make large investments that eventually affect profitability. Marketing and R&D are the two major spending areas leading to the high cost of production.
Key Vendors
Apple
Huawei Technologies
Lenovo Group
LG Electronics
Samsung Electronics
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