Goldman Sachs Initiates LifeLock At Neutral, Sees M&A As Primary Upside Catalyst
Growth Drivers
The first growth driver is expected to be the company’s efforts to expand its reach and drive sales and marketing leverage through its partner channels. In fact, the analyst pointed out that management comments suggest there is potential for large enterprise deals being signed in 2017.
Secondly, Borges pointed out pricing as a growth driver, stating, “Our pricing-per-SKU revenue build suggests that introducing higher-priced plans or increasing pricing on existing plans may be less effective going forward than it has been in the past, especially given a proliferation of cheap/free competitor solutions.”
According to the analyst, the third growth driver could be consumer attitudes, with high profile breaches likely to drive the next phase of adoption.