MPhase Executed Co-Branding Agreement Provides Global Reach & Recognition
5/4/2009 9:02:02 AM - GlobeNewswire
LITTLE FALLS, N.J., May 4, 2009 (GlobeNewswire via COMTEX News Network) --
mPhase Technologies, Inc. (OTCBB:XDSL) today provided more information on their executed co-branding agreement with a globally recognized industrial design company. In working together on the design for the AlwaysReady Emergency Flashlight, mPhase has acquired co-branding rights that will provide instant brand recognition to consumers on a global level. This co-branding is a powerful tool that will enhance the planned product launch and will help drive future sales.
Ron Durando, CEO of mPhase Technologies, said "This co-branding agreement that is in place provides high end brand recognition with a global reach. Partnering with an established and trusted brand provides a huge boost to our marketing campaign that would not otherwise be achievable."
As the fully functional prototype of the AlwaysReady Emergency Flashlight is rapidly nearing completion, the company is refining and implementing their product launch strategy. In light of the co-branding relationship and developing distribution channels, mPhase has decided to keep the sleek design and features under wraps.
"The decision to delay the public unveiling of the AlwaysReady Emergency Flashlight is essential to the strategic launch of the product." said mPhase CEO Ron Durando.
About mPhase Technologies, Inc. and AlwaysReady, Inc.
mPhase Technologies, Inc. (OTCBB:XDSL), through its wholly owned subsidiary AlwaysReady, Inc., is focused on developing and commercializing a new battery technology based on a well-patented phenomenon known as electrowetting, which provides a unique way to store energy and manage power that will revolutionize the battery industry. For more information, please visit our website at www.mPhaseTech.com.
The mPhase Technologies logo is available at www.globenewswire.com/newsroom/prs/?pkgid=6037
Safe Harbor Statement
This news release contains forward-looking statements related to future growth and earnings opportunities. Such statements are based upon certain assumptions and assessments made by management of companies mentioned in this press release in light of current conditions, expected future developments and other factors they believe to be appropriate. Actual results may differ as a result of factors over which the company has no control.
This news release was distributed by GlobeNewswire, www.globenewswire.com
SOURCE: mPhase Technologies
mPhase Technologies, Inc. Mr. John Levitt, Public Relations Coordinator 973-256-3737 x166 JLevitt@mPhaseTech.com www.mPhaseTech.com
(C) Copyright 2009 GlobeNewswire, Inc. All rights reserved.
5/4/2009 9:02:02 AM - GlobeNewswire
LITTLE FALLS, N.J., May 4, 2009 (GlobeNewswire via COMTEX News Network) --
mPhase Technologies, Inc. (OTCBB:XDSL) today provided more information on their executed co-branding agreement with a globally recognized industrial design company. In working together on the design for the AlwaysReady Emergency Flashlight, mPhase has acquired co-branding rights that will provide instant brand recognition to consumers on a global level. This co-branding is a powerful tool that will enhance the planned product launch and will help drive future sales.
Ron Durando, CEO of mPhase Technologies, said "This co-branding agreement that is in place provides high end brand recognition with a global reach. Partnering with an established and trusted brand provides a huge boost to our marketing campaign that would not otherwise be achievable."
As the fully functional prototype of the AlwaysReady Emergency Flashlight is rapidly nearing completion, the company is refining and implementing their product launch strategy. In light of the co-branding relationship and developing distribution channels, mPhase has decided to keep the sleek design and features under wraps.
"The decision to delay the public unveiling of the AlwaysReady Emergency Flashlight is essential to the strategic launch of the product." said mPhase CEO Ron Durando.
About mPhase Technologies, Inc. and AlwaysReady, Inc.
mPhase Technologies, Inc. (OTCBB:XDSL), through its wholly owned subsidiary AlwaysReady, Inc., is focused on developing and commercializing a new battery technology based on a well-patented phenomenon known as electrowetting, which provides a unique way to store energy and manage power that will revolutionize the battery industry. For more information, please visit our website at www.mPhaseTech.com.
The mPhase Technologies logo is available at www.globenewswire.com/newsroom/prs/?pkgid=6037
Safe Harbor Statement
This news release contains forward-looking statements related to future growth and earnings opportunities. Such statements are based upon certain assumptions and assessments made by management of companies mentioned in this press release in light of current conditions, expected future developments and other factors they believe to be appropriate. Actual results may differ as a result of factors over which the company has no control.
This news release was distributed by GlobeNewswire, www.globenewswire.com
SOURCE: mPhase Technologies
mPhase Technologies, Inc. Mr. John Levitt, Public Relations Coordinator 973-256-3737 x166 JLevitt@mPhaseTech.com www.mPhaseTech.com
(C) Copyright 2009 GlobeNewswire, Inc. All rights reserved.
