Merrell Partners with PA-C to Prescribe Vitamin D, Getting Outside on National Take a Hike Day

ROCKFORD, Mich., Nov. 8, 2023

ROCKFORD, Mich., Nov. 8, 2023 /PRNewswire/ -- Merrell®, the world's leading hike and outdoor footwear brand, is celebrating National Take a Hike Day, Nov. 17, by encouraging people to embrace the great outdoors, connect with nature, and prioritize their health by maximizing their vitamin D intake*. Approximately five to 30 minutes of sun exposure daily usually leads to sufficient vitamin D synthesis, according to the National Institutes of Health.

To emphasize the importance of vitamin D and outdoor activity, Merrell has enlisted the expertise of Physician Assistant Leila Nabavi, PA-C, a renowned medical blogger and advocate for healthy living out of San Francisco, Cali. The campaign – coined "Maximize the D" – comes to life in a social play, with witty and punchy Instagram posts and a partnership with Nabavi.

"Vitamin D is crucial for overall health. It's not only essential for strong bones but also plays a significant role in maintaining a robust immune system," said Nabavi. "Spending time outdoors on National Take a Hike Day is a fantastic way to ensure you're getting enough vitamin D while enjoying the benefits of moving your body and the beauty of nature."

Vitamin D is essential for maintaining strong bones and a healthy immune system. It's no secret that spending time outdoors, particularly in the sun, is one of the most effective ways to increase vitamin D levels. To make the most of National Take a Hike Day, Merrell and Nabavi recommend the following:

• Choose the right footwear: Ensure you're equipped with the best hiking shoes or boots to provide support, stability, and comfort on your hiking adventure. Nabavi's top picks include the Merrell Moab 3, Merrell Moab Speed, and Merrell Bravada 2.
• Plan your hike: Research local trails and choose one that matches your skill level and preferences, using resources such as the Merrell Hiking Club. Whether it's a gentle walk or a challenging mountain hike, there's a trail for everyone.
• Protect your skin: Apply sunscreen, wear a hat, and bring sunglasses to shield yourself from the sun's rays.
• Stay hydrated: Bring plenty of water to stay hydrated during your hike.
• Listen to your body: Take breaks when needed and don't push yourself too hard. Hiking is about enjoyment and well-being.
• Enjoy the outdoors: Embrace the beauty of nature, breathe in the fresh air, and connect with the environment.

Merrell's high-performance hiking footwear is designed to help outdoor enthusiasts experience the joy of hiking while providing comfort, support, and durability. The brand's commitment to encouraging a healthy, active lifestyle aligns perfectly with National Take a Hike Day's objectives.