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Supervisory Board of Daimler AG appoints Britta Seeger as Member of the Board of Management for Mercedes-Benz Cars Marketing & Sales

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PR Newswire

STUTTGART, Germany, July 21, 2016 /PRNewswire/ --

  • Britta Seeger appointed for three years as of January 1, 2017
  • Manfred Bischoff, Chairman of the Supervisory Board of Daimler AG: "The Mercedes-Benz brand is the heart of Daimler AG. The marketing and sales of Mercedes-Benz Cars is the most important connection with our customers, and therefore has a key function at the Group. With Britta Seeger, we are appointing an experienced executive who has successfully held leading positions in sales worldwide since 2013. The appointment of Britta Seeger also rejuvenates the Board of Management and shows that we have outstanding women for Board of Management positions."
  • Supervisory Board extends the contract of Wilfried Porth, Member of the Board of Management for Human Resources and Director of Labor Relations, for five years until 2022

The Supervisory Board of Daimler AG has appointed Britta Seeger (46) as Member of the Board of Management for Mercedes-Benz Cars Marketing & Sales, effective January 1, 2017. Britta Seeger will take over responsibility for Mercedes-Benz Cars Marketing & Sales from Ola Källenius (47), who will then take over Board of Management responsibility for Group Research & Mercedes-Benz Cars Development. Britta Seeger has been appointed to the Board of Management until December 31, 2019.

Daimler Logo (PRNewsFoto/Daimler Corporate Communications)

"The Mercedes-Benz brand is the heart of Daimler AG. The marketing and sales of Mercedes-Benz Cars is the most important connection with our customers, and therefore has a key function at the Group," stated Manfred Bischoff, Chairman of the Supervisory Board of Daimler AG. "With Britta Seeger, we are appointing an experienced executive who has successfully held leading positions in sales worldwide since 2013. The appointment of Britta Seeger also rejuvenates the Board of Management and shows that we have outstanding women for Board of Management positions. With her qualifications in business administration and her international experience, Britta Seeger will further strengthen the position of Mercedes-Benz Cars with the premium brands Mercedes-Benz and smart worldwide."

At present, Britta Seeger is President & CEO of Mercedes-Benz Türk A.S. She has held this important position for one year now. Before that, she was President & CEO of the subsidiary Mercedes-Benz Korea Ltd. for two years. Following her studies of business administration, Britta Seeger joined the Daimler Group in 1992 and has held numerous internationally oriented positions in sales management since then.

The Supervisory Board has also extended the contract of Wilfried Porth (57) as Member of the Board of Management for Human Resources and Director of Labor Relations, IT & Mercedes-Benz Vans for five years until April 30, 2022. Porth was first appointed to the Board of Management in 2009 and his current appointment would have ended in April 2017.

"In recent years, Wilfried Porth has decisively influenced the human-resources work at Daimler worldwide; he has prepared the area of human resources for the future and has made the jobs in the plants, especially the German ones, competitive for the future with the transformation plans. With the systematic internationalization of the Mercedes-Benz Vans division, Wilfried Porth has also utilized new growth potential," said Manfred Bischoff. "In the digital age, it is now essential to set the course for an agile and connected organization. With the reappointment of Wilfried Porth, we are securing continuity in our personnel policy and pushing forward with digitization, so that all employees can make full use of their creativity to keep Daimler ahead of the field in the long term."

Daimler at a Glance
Daimler AG is one of the world's most successful automotive companies. With its divisions Mercedes-Benz Cars, Daimler Trucks, Mercedes-Benz Vans, Daimler Buses and Daimler Financial Services, the Daimler Group is one of the biggest producers of premium cars and the world's biggest manufacturer of commercial vehicles with a global reach. Daimler Financial Services provides financing, leasing, fleet management, insurance, financial investments, credit cards, and innovative mobility services.


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The company's founders, Gottlieb Daimler and Carl Benz, made history with the invention of the automobile in the year 1886. As a pioneer of automotive engineering, Daimler continues to shape the future of mobility today:
The Group's focus is on innovative and green technologies as well as on safe and superior automobiles that appeal  and fascinate. Daimler consequently invests in the development of alternative drive trains with the long-term goal of emission-free driving: from hybrid vehicles to electric vehicles powered by battery or fuel cell. Furthermore, the company follows a consistent path towards accident-free driving and intelligent connectivity all the way to autonomous driving. This is just one example of how Daimler willingly accepts the challenge of meeting its responsibility towards society and the environment.

Daimler sells its vehicles and services in nearly all the countries of the world and has production facilities in Europe, North and South America, Asia, and Africa. Its current brand portfolio includes, in addition to the world's most valuable premium automotive brand, Mercedes-Benz, as well as Mercedes-AMG, Mercedes-Maybach and Mercedes me, the brands smart, Freightliner, Western Star, BharatBenz, FUSO, Setra and Thomas Built Buses, and Daimler Financial Services' brands: Mercedes-Benz Bank, Mercedes-Benz Financial, Daimler Truck Financial, moovel, car2go and mytaxi. The company is listed on the stock exchanges of Frankfurt and Stuttgart (stock exchange symbol DAI). In 2015, the Group sold around 2.9 million vehicles and employed a workforce of 284,015 people; revenue totalled €149.5 billion and EBIT amounted to €13.2 billion.

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SOURCE Daimler North America - Corporate Communications

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