SHARE IT BIG WITH PAPA JOHNS

The film opens with a hand emerging from inside a Papa Johns' box, holding a pizza slice, before multiple sets of hyper-stylized hands gather to share big pizzas and sides, culminating in a dramatic stand-off for the final slice.  

The hands also show viewers three tried and tested techniques for the thin and oversized New York Style Pizza slices, including the 'inside out fold', 'fold in half' and 'pizza wallet' methods.

The launch of the Share It Big range also marks the return of Papa Johns' annual Slice of Happiness campaign, which sees the brand donate slices of pizzas to charities and good causes worldwide, through its Hungry for Better brand mission.

Amid growing food insecurity issues worldwide, Papa Johns aims to double last year's donations and provide up to two million pizza slices to local organisations, generated via purchases of qualifying pizzas.

Jo Blundell, VP of International Marketing at Papa Johns, comments: "Our latest Share It Big campaign celebrates the big pizza slices, big flavours and big sharing occasions that make Papa Johns the Gen Z social ingredient. Share It Big references not only our most shareable dining experience yet, but also the brand's target of doubling our Slice of Happiness pizza slice donations in 2022, for the benefit of more community-driven initiatives."

The new multi-channel campaign will run in selected markets across Latin America in Q4, in conjunction with a football-themed competition to win one of three brand new cars, running exclusively in Costa Rica, Panama and Guatemala.*

Papa Johns' Share It Big range is available to order now in selected markets via www.papajohns.com or local ordering apps.

Notes to editors  

For more information about any of the items available on the Papa Johns' menu, please visit PapaJohns.com.

For press enquiries, please contact betsy@highlightpr.co.uk.

*Full details of this promotion can be found at http://promocionespj.com only residents of Costa Rica, Panama and Guatemala aged 18+ years are eligible to enter.

About Papa Johns  

Papa Johns International, Inc. (NASDAQ: PZZA) opened its doors in 1984 with one goal in mind: BETTER INGREDIENTS. BETTER PIZZA.® Papa Johns believes that using high quality ingredients leads to superior quality pizzas. Its original dough is made of only six ingredients and is fresh, never frozen. Papa Johns tops its pizzas with real cheese made from mozzarella, pizza sauce made with vine-ripened tomatoes that go from vine to can in the same day and meat free of fillers. It was the first national pizza delivery chain to announce the removal of artificial flavors and synthetic colors from its entire food menu. Papa Johns is headquartered in Louisville, Ky. and is the world's third-largest pizza delivery company with more than 5,500 restaurants in 50 countries and territories as of Sept. 26, 2021. For more information about the Company or to order pizza online, visit www.PapaJohns.com or download the Papa Johns' mobile app for iOS or Android.  

Video - https://www.youtube.com/watch?v=Mo5_D4DGrSA
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Logo - https://mma.prnewswire.com/media/1758979/Papa_Johns_Logo.jpg

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