PuraMed BioScience Completes the First Production of MigraPure® Gel

SCHOFIELD, Wis., Aug. 13, 2014

"The MigraPure gel formula uses the same concentrations of active ingredients as our LipiGesic^® M migraine formulation," said Russell Mitchell, CEO of PuraMed BioScience. "We have responded to consumer feedback regarding the taste and have enhanced the peppermint flavor. The product will be as effective as the LipiGesic M and will have an improved taste."

MigraPure is a doctor-recommended homeopathic formulation of feverfew and ginger that provides highly effective relief of migraine pain and associated symptoms. Packaged in pre-measured UnitDose sachets, MigraPure is administered by placing the gel under the tongue. This delivery method allows the active ingredients of the medication to absorb into the bloodstream within the first few minutes to provide relief rather than the 30 minutes or longer needed for oral medications to absorb through the digestive system.

"We are excited about the rollout of the flavor-enhanced migraine medication, which will also be branded and packaged with a new name, new color scheme and a new price point," said Mitchell. "Since it uses the same clinically tested formulation, we know that MigraPure will stop migraine pain more than 64 percent of the time. [A Double-Blind Placebo-Controlled Pilot Study of Sublingual Feverfew and Ginger (LipiGesic M*) in the Treatment of Migraines in Headache: The Journal of Head and Face Pain, 2011: 51:1078-1086] It will also relieve migraine-like headaches and self-diagnosed sinus headaches, of which according to the American Migraine Study II, 9 out of 10 are actually undiagnosed migraines.

"Now our product name and packaging will be a better reflection of our all natural, easy-to-use, easy-to-carry migraine relief medication. The new name will be easier for consumers and healthcare providers to remember and recommend. The MigraPure name should make the word-of-mouth component of our marketing efforts more productive," Mitchell added.

"Since our formulation was manufactured a month ahead of schedule, we are making a concerted effort to have our new packaging and website in place as soon as possible so we can execute our marketing and distribution plan," Mitchell said.

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