MSLGROUP Names Jon Hickey SVP of Corporate Communications in Boston

BOSTON, Feb. 27, 2017

Hickey was most recently Chief Marketing Officer at Fanzcall Interactive Sports, a mobile sports gaming company.

"Jon is a new kind of leader for a new kind of MSL in Boston," said Wuschke. "His expertise in brand marketing and strategic communications and his ability to work across disciplines will be a huge asset to our team and our clients, helping them solve their business challenges."

"My passion is to infuse our work with the kind of powerful creative thinking that brings client stories to life," said Hickey. "I look forward to working with the exceptional MSL team and with our clients."

The Boston office of MSL serves as the agency's largest North American hub of healthcare and technology communications specialists and offers a full continuum of analytics, creative production, corporate communications, digital/social, event management, media relations and reputation management services. As the only public relations agency within Publicis Groupe, MSL is purpose-built to collaborate with creative, media and digital agencies within the network to bring to life the collaborative 'Power of One' principle for its clients.

Before joining Fanzcall Interactive Sports in 2016, Hickey was an executive director at George P. Johnson, a global experiential marketing agency, where he co-led the Sports and Sponsorship Marketing Practice. Hickey has also held senior communications positions at Digitas, Mullen and the Boston Celtics. He graduated from the University of Rhode Island with a bachelor's of science degree in marketing before graduating cum laude with an MBA in marketing from Bentley University, where he is currently an adjunct marketing professor.