Goldman Small Cap Research Issues Research Report on Premier Holding Corporation

BALTIMORE, May 12, 2014

Goldman Small Cap Research, a stock market research firm focused on the small cap and micro cap sectors, announced today that it has released a new research report on Premier Holding Corporation (OTCQB - PRHL). Operating in the $500 billion+ deregulated energy industry sector, Premier Holding Corporation is set to become one of the few vertically integrated energy service providers.

Premier Holding Corporation is the parent company of two operating subsidiaries: The Power Company LLC ("TPC") and Energy Efficiency Experts ("E3"). The Company owns an 80% interest in TPC, an energy broker and reseller of commercial and residential accounts operating in deregulated states in the US. Energy Efficiency Experts is an energy integrator of products and services.

TPC resells power from multiple suppliers in order to offer a one-stop shopping model and the Company's positioning has resulted in over 1,500 commercial accounts and over 40,000 residential accounts sold by TPC. Renewals for these accounts are very high and the combination of the sales contribution derived from these renewals and new business serves as a major driver of future revenue. Plus, the E3 subsidiary has the ability to reach the low hanging fruit of the 1,500 commercial customers with which to cross-sell products to add to the top-line growth.

In the Goldman Opportunity Research report on the Company, analyst Rob Goldman outlines his investment thesis.

"Premier is a great example of how vertical integration and synergistic offerings and infrastructure can provide substantial value for investors. Premier plans to add a third synergistic subsidiary known as Kratos Power whereby the Company plans to become a licensed power provider/supplier. Management believes that in the coming months, FERC (Federal Energy Regulatory Commission) approvals will be in place and the subsidiary will begin operations. If successful in obtaining the supplier status, the valuation for Premier would likely receive a major boost. As a supplier the Company will be able to book the customers' entire energy supply bill as revenue rather than just the commission. Once the supplier agreements are in place, revenue generation from its role as a supplier should generate nearly 10 times the revenue as the current reseller business, thus driving profitability."

"It should be noted that the value of TPC's contracts is very meaningful. Residential contracts have recently sold in the energy marketplace for over $1,000 per contract and commercial contracts are selling for as much as ten times that figure. Recent deals include the recent $190 million acquisition of retail customer-focused Energy Plus by NRG and AEP's buyout of Bluestar, another independent retail electric supplier. With its 40,000 residential contracts alone, TPC has created significant value in a portfolio of contracts that could be worth more than $40 million in today's market. At the rate of current sign-ups, we would not be surprised to see 100,000 contracts under TPC's belt, worth an estimated $100 million by year-end 2014. This strategy alone should make PRHL one of the fastest growing companies in the deregulated energy arena and monetization of all or part of this portfolio can occur down the road."