G-SHOCK's GBDH2000 Receives Prestigious 2023 NY Product Design Award

G-SHOCK's success in the NY Product Design Awards is a testament to the brand's unwavering dedication to excellence and innovation. With 40 years of expertise in creating timepieces that redefine industry standards, G-SHOCK continues to push boundaries and set new benchmarks in the field of product design. The GBDH2000 joins an illustrious lineup of award-winning G-SHOCK timepieces, reaffirming the brand's position as an industry leader.

"The competition is eager to congratulate each winner for their success and would like to commend them for their works, which truly shine a positive light on the future of design," Thomas Brandt, spokesperson of the International Awards Associate (IAA), remarked. "Their approach in design which takes into consideration ease of use and measurable benefits is certainly something worth taking after."

The GBDH2000 retails for $399 and is available for purchase at select retailers, gshock.casio.com, and the G-SHOCK Soho store. For more information about the G-SHOCK brand and its award-winning products, visit gshock.casio.com/us. To learn more about the NY Product Design Awards, please visit www.NYDesignAwards.com.

About G-SHOCK
CASIO's shock-resistant G-SHOCK watch is synonymous with toughness, born from the developer Mr. Ibe's dream of 'creating a watch that never breaks'. Over 200 handmade samples were created and tested to destruction until finally in 1983 the first, now iconic G-SHOCK hit the streets of Japan and began to establish itself as 'the toughest watch of all time'. Each watch encompasses the 7 elements; electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. The watch is packed with Casio innovations and technologies to prevent it from suffering direct shock; this includes internal components protected with urethane and suspended timekeeping modules inside the watch structure. Since its launch, G-SHOCK has continued to evolve, continuing to support on Mr. Ibe's mantra "never, never give up." gshock.casio.com/us/

About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world's leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of "creativity and contribution" through the introduction of innovative and imaginative products. For more information, visit www.casio.com/us/

FOR MEDIA INQUIRIES CONTACT:
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gshock@5wpr.com 

Sue VanderSchans / Cecilia Lederer
CASIO AMERICA, INC.
(973) 361-5400
SVanderSchans@casio.com
clederer@casio.com

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SOURCE Casio America, Inc.