Local.com aussichtsreich

Geld- und BriefkurseHandelsplatz Geld-Stk. Geld Geld-Brief Brief Brief-Stk. Spread  Zeit
Tradegate  4.943 1,214 €     1,259 €  4.763 3,71%  16:15:01  


Bei Tradegate kann man zur Zeit 4.763 Stück für nur 1,259 Euro kaufen.

von unter 40 Millionen absurd ist:

we’re reiterating our guidance of $5 million and adjusted earnings for the year and mid point revenues are about $94 million. So we are feeling comfortable with that at this point, yes.
Joel Achramowicz – Merriman Capital

You have a good start to the year obviously. Do you still feel comfortable? You had projected previously that you might be able to have some nice maybe $4 million to $5 million in EBITDA and cash flow for the year. Do you still feel comfortable you might be able to achieve that this year?

Heath B.Clarke

Yeah, we’re reiterating our guidance of $5 million and adjusted earnings for the year and mid point revenues are about $94 million. So we are feeling comfortable with that at this point, yes.

Source: Question-/Answer-Session of last Conference Call (Read the complete text on Seeking Alpha)

"Q1 had a little bit of non-recurring charges, particularly on the sales and marketing line. And so, if you look at our run rate, if you took about $900,000 off of that sales and marketing line for Q1, you’d have a pretty good indicator of where we are now on a run rate basis."

CFO Kragun in last Conference Call (Read the complete transcript direct by Seeking Alpha)

Facebook and many other platforms don’t offer the opportunity to specifically target like offers of Local Corp with premium content

The Top Three Ways A Premium Online Ad Network Delivers Scale And Localization
5/2/2013 - Adotas

ADOTAS – In some ways, it’s easier than ever to mount a national online advertising campaign. Programmatic platforms and DIY advertising tools promise the opportunity to reach a target audience at scale, using technology that eliminates the untold hours advertisers would otherwise have to spend contacting sales teams from publisher sites around the country or the world.

But not all of these large-scale programmatic offerings solve the problems advertisers have in reaching their target audiences in local markets. Facebook and many other platforms use geo-targeting and publicly available user data to serve ads to the intended audience, but they don’t offer the opportunity to specifically target the kinds of publisher sites and vertical category pages where those ads will appear. If consumers aren’t seeing your ads — if they’re not positioned above the fold or adjacent to relevant content — the money you’ve spent for that inventory is wasted. From a branding perspective, it’s valuable for your ads to appear alongside content in trusted media sources, and on sites that cater to markets and verticals valuable to the advertiser. Advertisers and brands are increasingly acknowledging the merits of advertising on the local level, with local online advertising predicted to rise from $23.7 billion to $25.7 billion by the end of 2013.

• Sequential revenue growth from $20.9 million in Q4 to $21.8 million in Q1, up 4%

• Margin expansion drove positive cash flow from operations one quarter ahead of schedule

• Record traffic:
» Overall traffic on the site and network was a record 106 million monthly unique visitors (MUV)
» Organic traffic on the site was a record 49 million MUVs
» Mobile traffic was 32 million MUVS for the first quarter 2013

• Costs savings due to cessation of direct sales efforts during 1Q

• Made significant progress on key objectives for the year:
» Expand gross margins on our largest revenue stream (O&O) – total gross margin up 4 points
» Expand revenue of our highest gross margin business (Network) – Network ex TAC up 67% from prior year quarter

• Reiterating prior guidance:
» Revenue between $93 million and $95 million
» Adjusted EBITDA of at least $5 million

•Completed a $5 million convertible note financing in April 2013

es dem Webmaster aus Gründen, zu denen ich hier keine Stellung nehmen will, nicht gefällt:

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French fries and donuts taste great, but are packe

Facebook and many other platforms don’t offer the opportunity to specifically target like offers of Local Corp with premium content
The Top Three Ways A Premium Online Ad Network Delivers Scale And Localization
5/2/2013 - Adotas

ADOTAS – In some ways, it’s easier than ever to mount a national online advertising campaign. Programmatic platforms and DIY advertising tools promise the opportunity to reach a target audience at scale, using technology that eliminates the untold hours advertisers would otherwise have to spend contacting sales teams from publisher sites around the country or the world.

But not all of these large-scale programmatic offerings solve the problems advertisers have in reaching their target audiences in local markets. Facebook and many other platforms use geo-targeting and publicly available user data to serve ads to the intended audience, but they don’t offer the opportunity to specifically target the kinds of publisher sites and vertical category pages where those ads will appear. If consumers aren’t seeing your ads — if they’re not positioned above the fold or adjacent to relevant content — the money you’ve spent for that inventory is wasted. From a branding perspective, it’s valuable for your ads to appear alongside content in trusted media sources, and on sites that cater to markets and verticals valuable to the advertiser. Advertisers and brands are increasingly acknowledging the merits of advertising on the local level, with local online advertising predicted to rise from $23.7 billion to $25.7 billion by the end of 2013.

"We’ve had several patents issued since we started that in the mobile local space. And we think that they are very, very important patent as it relates to how you monetize mobile search.

So not only are we figuring that out from an active business standpoint with our partners, we also have a strategy that encompasses intellectual property in mobile. And we think that our IP and this three patents in particular, our IP as it relates to the how, the very big question of, how do you monetize mobile local search? We think our IP contains some big answers to that."

Source: Question-Answer-Session of the last Conference Call (Read the complete transcirpt direct on Seeking Alpha)

SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT
The following table sets forth the beneficial ownership of shares of our Common Stock as of June 13, 2013:
• each person (or group of affiliated persons) known by us to beneficially own more than 5% of our common stock;
• each of our directors and nominees;
• each named executive officer; and
• all of our directors and executive officers as a group.
Information with respect to beneficial ownership has been furnished by each director, officer or beneficial owner of more than 5% of our Common Stock. Beneficial ownership is determined in accordance with the rules of the SEC and generally requires that such person have voting or investment power with respect to securities. In computing the number of shares beneficially owned by a person listed below and the percentage ownership of such person, shares of Common Stock underlying options, restricted stock units, warrants or convertible securities held by each such person that are exercisable, vested or convertible within 60 days of June 13, 2013, are deemed outstanding, but are not deemed outstanding for computing the percentage ownership of any other person.
The percentage of beneficial ownership is based on 22,877,526 shares of Common Stock outstanding as of June 13, 2013.

Name and Address of Beneficial Owner
Number of Shares
of
Common Stock
Beneficially Held
Percentage of
Shares
Beneficially
Owned
5% Stockholders:
Goldman Capital Management Inc.(1) 1,367,500 6.0%
The Tail Wind Fund Ltd.(2) 1,616,915 6.6%
Executive Officers and Directors:
Heath B. Clarke(3) 531,306 2.3%
Michael A. Sawtell(4) 183,826 *%
Kenneth S. Cragun(5) 172,404 *%
Peter S. Hutto(6) 179,362 *%
Erick Herring(7) 42,499 *%
Norman K. Farra Jr.(8) 162,718 *%
Philip K. F.(9) 129,903 *%
John E. Rehfeld(10) 219,544 *%
Frederick G. Thiel(11) 22,499 *%
All directors and executive officers as a group (8 persons)(12) 1,644,061 6.8%
* - less than 1% Less

Deutschland, denn außer Libudas mickrigen 600 Stück, die meinen Bestand auf 77.800 Stück aufgestockt haben, kamen in Deutschland auf Tradegate weitere 2.000 dazu.

I extend my argumentation to Tripadvisor and Priceline:

Local Corp (market-cap of 40 million) development of Unique Visitors:

11/2012: 18,745,842 Monthly Unique Visitors

12/2012: 22,738,206 Monthly Unique Visitors

01/2013: 26,410,927 Monthly Unique Visitors

02/2013: 24,017,605 Monthly Unique Visitors

03/2013: 24,427,755 Monthly Unique Visitors

04/2013: 23,785,928 Monthly Unique Visitors

Compare with the development of Priceline’s Unique Visitors:

11/2012: 10,090,532 Monthly Unique Visitors

12/2012: 9,865,043 Monthly Unique Visitors

01/2013: 13,270,962 Monthly Unique Visitors

02/2013: 12,927,291 Monthly Unique Visitors

03/2013: 15,317,797 Monthly Unique Visitors

04/2013: 14,081,338 Monthly Unique Visitors

Compare with the development of Tripadvisor’s Unique Visitors:

11/2012: 14,134,949 Monthly Unique Visitors

12/2012: 13,825,652 Monthly Unique Visitors

01/2013: 17,486,397 Monthly Unique Visitors

02/2013: 17,073,553 Monthly Unique Visitors

03/2013: 19,728,219 Monthly Unique Visitors

04/2013: 18,340,755 Monthly Unique Visitors

Goldman Capital Management Inc.(1) 1,367,500 6.0%

The Tail Wind Fund Ltd.(2) 1,616,915 6.6%

All directors and executive officers as a group (8 persons) 1,644,061 6.8%

Flankenking 77,800 shares 0.34%

6.0 + 6.6 + 6.8 + 0.34 = 19.74%

inzwischen 46% ausmacht (gegenüber fast 0 in früheren Zeiten), ist mit mehr als 16 Millionen Monthly Unique Visitors gleich groß wie der von Zillow, das mit 1.850 Millionen eine Marktkapitalisierung aufweist, die 48-mal so hoch ist wie die idiotisch niedrig Marktkapitalisierung von Local Corp in Höhe von 38 Millionen.

The biggest sensation: Organic Traffic of Local Corp was 46% in Q1/2013

Organic Traffic and Direct Revenues produce no cost of revenues and this 46% are a Big Progress on the Way to 50/50 in 2013 and an important step to build a more defensible and sustanainable business

Development of Organic Traffic/Monthly Unique Visitors (MUVs):

2010: 88 million = 31% of total traffic

2011: 117 million = 33% of total traffic

2012: 155 million = 37% of total traffic

Q1/2013 = 46% (49 million in the first quarter or 196 million in the year by an extrapolation)

Goal: 50% of total traffic

16.3 million Monthly Unique Visitors from Organic Traffic (total Monthly Unique Visitors of Local Corp in Q1 was in the average 35.4 Monthly Unique Visitors on the flagshipsite and the network) of Local Corp wasn't reached in total from a lot of competitors with billion-market-caps. For example: Only the organic traffic of Local Corp was equal with the total traffic of Zillow.

blog.kennstdueinen.de/2013/04/...ual-local-search-usage-study/

sind ein dort ein wichtiger Bereich:

finance.yahoo.com/mb/LOCM/...C26%25252C3&mbtc=mb-tab-topic

Und die Generierung von Erlösen für Local Corp läuft hier sehr stark über Lead Generation - gar nicht so sehr über Adds, deren reduzierte Erlöswirksamkeit - vielleicht teilweise zu Recht - angeführt wird.

Das sieht für die Shortseller gar nicht gut aus.