PR Newswire
SAN FRANCISCO, June 21, 2018
SAN FRANCISCO, June 21, 2018 /PRNewswire/ -- Salesforce [NYSE: CRM], the global leader in CRM, today announced Health Cloud for Payers, a complete solution designed specifically for the health insurance industry. Every payer, such as insurance carriers and health plan sponsors, will be able to use Health Cloud to get a complete view of their members and provide more personalized experiences, helping to improve member outcomes and contain medical costs.
Healthcare payers are facing a highly competitive market where both members and providers expect connected and personalized experiences. As more healthcare costs shift to the member, payers must respond to the growing consumer demand for better services or risk lower enrollment. The stakes are high, as 80 percent of customers say the experience a company provides is as important as its products and services1. In addition, inefficiencies across member operations and siloed systems hinder a payer's ability to get a single view of each member, which is the foundation for providing personalized care management and effective provider collaboration. Finally, members often struggle to understand their benefits and care plans, while at the same time expect more modern ways to connect with their insurers.
"Payers around the world are no longer just competing against one another, they're being compared to any company providing a convenient user experience that builds loyalty," said Dr. Joshua Newman, Chief Medical Officer, Salesforce. "With Health Cloud for Payers, Salesforce is providing a solution that makes it easier for insurance companies to streamline workflows and connect with both members and providers in more effective ways."
Introducing Health Cloud for Payers
In 2016, Salesforce introduced Health Cloud to transform the way healthcare and life sciences organizations connect with patients. Today, the company is expanding the power of Health Cloud with new features specifically built for the health insurance industry that will allow these companies to engage with members and providers in smarter and more efficient ways:
Salesforce's Partner Ecosystem Brings More Capabilities to Health Cloud for Payers
Salesforce continues to build a comprehensive ecosystem of partners that extends the power of Health Cloud. According to a recent IDC2 study, Salesforce and its ecosystem of customers and partners will create more than 244,000 jobs and enable more than $68 billion in new business in healthcare worldwide by 2022. Health Cloud for Payers will leverage solutions from Salesforce's ecosystem of partners in the AppExchange, the world's leading enterprise cloud marketplace, to deliver an integrated care platform across providers, payers and community services:
"Managing complex relationships and being able to have a single view of a member is now table stakes for all insurance payers, and those who don't are at risk of falling behind in this incredibly competitive market," said Rita Sharma, VP of Product Management, Salesforce. "Health Cloud for Payers provides the technology that connects members and providers in a way that powers the enormously important relationships with each other and themselves."
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About Salesforce Health Cloud
Salesforce Health Cloud brings the world's #1 CRM to healthcare, harnessing the power and security of the cloud, as well as social and mobile technologies, to deliver more personalized healthcare experiences. It accomplishes this by providing a complete view of the patient and member, intelligent care collaboration and a connected engagement experiences.
In addition, KLAS recently recognized Salesforce with the Category Leader award in CRM for Healthcare in the 2018 Best in KLAS: Software and Services, acknowledging Salesforce as the top-ranked solution for providers to put patients at the center of their care.
About Salesforce
Salesforce, the global CRM leader, empowers companies to connect with their customers in a whole new way. For more information about Salesforce (NYSE: CRM), visit: www.salesforce.com.
Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase Salesforce applications should make their purchase decisions based upon features that are currently available. Salesforce has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM."
2 IDC White Paper sponsored by Salesforce, "The Salesforce Economy Forecast: 3.3 Million New Jobs, $859 Billion New Business Revenues to Be Created from 2016 to 2022," October 2017. Ecosystem includes all companies that provide the products and services that surround a Salesforce implementation.
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SOURCE Salesforce
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