Chico's FAS Launches Same-Day Delivery for Last-Minute Holiday Shopping

FORT MYERS, Fla., Dec. 8, 2020

Chico's FAS entered into a new strategic partnership with Roadie, the delivery platform with the nation's largest local same-day footprint, to offer customers the safety and convenience of shopping online for their favorite intimates, pajamas, apparel, shoes and accessories and the option to request four-hour, same-day delivery at the time their BOPIS and curbside orders are available for pick up. The partnership with Roadie is the latest in a series of investments to accelerate Chico's FAS digital transformation and enhance its position as a customer-led, digital-first company.  

"Chico's FAS moved swiftly to provide same day delivery as an additional shipping option for customers, even when holiday shipping deadlines have passed," said Molly Langenstein, President and Chief Executive Officer, Chico's FAS. "As a customer-centric company, we are regularly creating opportunities to shop our brands with ease, confidence and convenience, whether customers are shopping for themselves or purchasing gifts for family and friends who may live out of state."

The company continues grow its digital footprint across each of its brands, which is driven, in part, by its omnichannel investments. Nearly two years ago, Chico's FAS launched StyleConnect^TM, its proprietary digital styling tool to connect customers with her style expert to receive personalized styling advice. This fall, the company expanded its digital footprint by accelerating the launch of MyCloset^TM, a personalized shopping feature to augment customers' closets by coordinating with past purchases. As a result, all three brands are experiencing higher digital conversion rates and increases in digital sales. Partnering with Roadie expands the company's omnichannel presence by providing an additional shipping option when customers use Chico's FAS digital channels to shop their favorite styles. 

"This holiday season, shoppers are relying on same-day delivery more than ever to get their gifts in time while staying safe," said Marc Gorlin, Roadie's Founder and CEO. "Whether you're shopping for someone else or you just need a special sweater for your holiday Zoom calls, we're proud to help Chico's, White House Black Market and Soma shoppers get whatever they need, right to their doorsteps."

ABOUT CHICO'S FAS, INC.
Chico's FAS is a Florida-based fashion company founded in 1983 on Sanibel Island, Fla. The Company reinvented the fashion retail experience by creating fashion communities anchored by service, which puts the customer at the center of everything we do. As one of the leading fashion retailers in North America, Chico's FAS is a company of three unique brands - Chico's^®, White House Black Market^® and Soma^® - each thriving in their own white space, founded by women, led by women, providing solutions that millions of women say give them confidence and joy.