Focus Media's China Profit Plummets As It Ceases LCD Ad Business, Sinks Shanghai Ad Boat
Months after announcing that its once-lucrative LCD display advertising business was being sold to Chinese Internet firm Sina.com, Focus Media Holding Limited ahs announced its unaudited financial results for the first quarter ended March 31, 2009.
On December 22, 2008, Focus Media announced that it entered into a definitive agreement with Sina Corporation to sell substantially all of the assets of Focus Media's digital out-of-home advertising networks, including the LCD display network, poster frame network and certain in-store networks.
Net revenue for continuing operations, which do not include the assets and businesses being sold to Sina.com, was USD66.7 million, declining 24% from USD87.2 million for the fourth quarter of 2008 and declining 14% from USD78.0 million for the first quarter of 2008. Net revenue for discontinued operations, which correspond only to the businesses being sold to Sina.com, was USD64.4 million, a sequential decrease of 39% from USD104.9 million for the fourth quarter of 2008 and decrease of 23% from USD83.6 million for the first quarter of 2008 and slightly below the company's previous guidance of no less than USD65.7 million.
Net loss from continuing operations was USD17.7 million, compared to
Quelle + Volltext: www.chinatechnews.com/2009/06/22/...ss-sinks-shanghai-ad-boat/
Übersetzungshilfe: translate.google.de/translate_t#
Months after announcing that its once-lucrative LCD display advertising business was being sold to Chinese Internet firm Sina.com, Focus Media Holding Limited ahs announced its unaudited financial results for the first quarter ended March 31, 2009.
On December 22, 2008, Focus Media announced that it entered into a definitive agreement with Sina Corporation to sell substantially all of the assets of Focus Media's digital out-of-home advertising networks, including the LCD display network, poster frame network and certain in-store networks.
Net revenue for continuing operations, which do not include the assets and businesses being sold to Sina.com, was USD66.7 million, declining 24% from USD87.2 million for the fourth quarter of 2008 and declining 14% from USD78.0 million for the first quarter of 2008. Net revenue for discontinued operations, which correspond only to the businesses being sold to Sina.com, was USD64.4 million, a sequential decrease of 39% from USD104.9 million for the fourth quarter of 2008 and decrease of 23% from USD83.6 million for the first quarter of 2008 and slightly below the company's previous guidance of no less than USD65.7 million.
Net loss from continuing operations was USD17.7 million, compared to
Quelle + Volltext: www.chinatechnews.com/2009/06/22/...ss-sinks-shanghai-ad-boat/
Übersetzungshilfe: translate.google.de/translate_t#
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