They're Just Not That Into You: More Than Four in 10 Employers Report Rise in Candidate Ghosting

TORONTO, Feb. 16, 2022

TORONTO, Feb. 16, 2022 /CNW/ - Candidate ghosting is taking an increasing toll on employers, new research from talent solutions and business consulting firm Robert Half suggests. In a survey of more than 800 senior managers in Canada, more than four in 10 respondents (43 per cent) said it's more common for job candidates to cut off communication now than two years ago.

View an infographic of the research highlights.

Why Candidates Ghost — And What to Do About It
In a separate survey, professionals revealed the main reason for ghosting a prospective employer:

• The job was not what they expected (43 per cent)
• The interview process was poor (31 per cent)
• They received another job offer (18 per cent)
• A mandatory return-to-office policy was implemented (8 per cent)

"Today's candidate-driven market is incredibly challenging for employers as skilled professionals are often juggling multiple job interviews and offers," said David King, Canadian senior managing director of Robert Half. "To help prevent ghosting and keep potential hires engaged, employers need to deliver an exceptional candidate experience that showcases the strength of their company's brand and culture, provides a clear understanding of the role and moves quickly."

For more tips on how to avoid being ghosted by job candidates, visit the Robert Half blog.

The Ones Who Got Away
Ghosting isn't the only factor making employer's hiring plans more difficult, according to the research. In the last year, nearly six in 10 employers surveyed (58 per cent) said they've missed out on a potential hire because: