NRS Completes First Coupon Support Vehicle Program for CPG Supplier

NEWARK, N.J., April 3, 2017

During the recently completed coupon support program, NRS promoted and distributed the CPG's offer to its POS-networked retailers in New York and New Jersey, and distributed the CPG's coupons directly to store patrons through its popular 'BR Rewards Club' program. In a short period, NRS opened 655 new points of distribution for the CPG client.

Elie Y. Katz, President of NRS, said, "We are rapidly expanding our point-of-sale network.  Our versatile POS terminals are now helping over 2300 bodegas and other independent retailers compete more effectively with big retail chains.  Our coupon support vehicle programs offer both our participating retailers and CPG suppliers a powerful channel to extend their marketing reach and drive sales."

NRS is well positioned to help CPG suppliers extend their marketing reach into America's urban, ethnically focused communities. "This agreement reflects our unique capabilities to help CPG suppliers penetrate the fragmented but extremely robust and dynamic urban retail market," said Eli Korn, Vice President of NRS.  "We can help CPG brands increase their visibility and penetration in our retailer locations, market to our BR Rewards Club members, and engage urban retailers and consumers directly with coupon offerings."

About National Retail Solutions (NRS):
NRS operates a point-of-sale (POS) terminal based platform to bodegas and other independent retailers nationwide.  The NRS platform provides a robust portfolio of tools to help these retailers compete more effectively including loyalty programs, consumer coupons, wholesaler discounts, and integration with Boss Revolution^® voice and payment services.  Consumer packaged goods (CPG) suppliers access the NRS platform to offer promotions, coupons and special offers.  The NRS platform provides CPG suppliers with unprecedented access and reach into the urban, ethnically focused consumer markets predominantly served by bodegas and other independent retailers.  NRS is a subsidiary of IDT Corporation (NYSE: IDT).

About IDT Corporation:
IDT Corporation (NYSE: IDT), through its IDT Telecom division, provides telecommunications and payment services to individuals and businesses primarily through its flagship Boss Revolution^® and Net2Phone^® brands.  IDT Telecom's wholesale business is a leading global carrier of international long distance calls.  For more information on IDT, visit www.idt.net.