Evite® Announces New Private Sharing Feed with Every Invitation

Relive the Memories Forever: Attendees can easily come back and relive the event again and again, from any device.

"We wanted to create a different kind of social experience to capture the moments and memories of the most important events of our lives in a very real and un-curated way," said Victor Cho, Chief Executive Officer of Evite. "In contrast to the highly curated, mass broadcasting nature of most social media sites, Evite offers a more private environment to share photos and memories of an event exclusively among attendees. It's a completely different kind of motivation for sharing—to make a shared moment even more memorable for those who participated versus to showcase one's life to the rest of the world."

The results of Evite's pilot launch of the new Private Sharing Feed have been impressive. After just a couple months of beta-testing, Evite has seen a 6,000% increase in photo uploads. Moreover, 60% of Evite events are now generating some kind of private sharing behavior. Whereas before people would just respond to RSVP comments, Evite is now seeing a five-fold increase in social engagements per event.

"We've been happy to see that people are using the new features exactly as we intended – before, during, after the party for conversation, photo sharing, logistics, and more," continued Cho. "Providing more social functionality is a natural evolution for Evite's industry-leading invitation service, and we are constantly working on additional features to further enhance our user experience. In just the last year we have added free thank-you notes, instant gifting, one-click donations and fundraising, and much more. And we are still in the early stages of realizing our broader vision: to help bring people together face-to-face and to make that experience effortless and even more memorable."

About Evite
Evite (www.evite.com) is the leading digital service for bringing people together. With a wide array of free, easy-to-use invitation designs and inspirational party-planning tools, the company has sent over 2 billion event invitations in its history, enabling approximately 3 billion unique face-to-face connections. Evite makes getting together effortless and more memorable for its 100+ million annual users, sending 20,000 invitations every hour and handling hundreds of millions of RSVPs every year. Launched in 1998, Evite is headquartered in Los Angeles and is a subsidiary of Liberty Interactive Corporation, attributed to the Liberty Ventures Group (NASDAQ: LVNTA, LVNTB).

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SOURCE Evite