Canada NewsWire
TORONTO, Sept. 26, 2016
TORONTO, Sept. 26, 2016 /CNW/ - CIBC (TSX: CM) (NYSE: CM) today announced an innovation in prepaid foreign exchange with the new CIBC Smart™ Prepaid Travel Visa card available through CIBC, in the most popular denominations used by Canadians when they travel including US dollars, Euros, Pounds, and Mexican Pesos. They are the first reloadable foreign currency prepaid cards available through a major Canadian bank.
Key Features of the CIBC Smart Prepaid Visa Card:
"Our new CIBC Smart Prepaid Visa cards are the latest example of leveraging innovation to deliver a better client experience," says Bijal Patel, Executive Vice President, Products, CIBC. "Having the option to carry a prepaid card in foreign currency delivers a more secure, convenient experience for clients when they are traveling, and gives them peace of mind knowing that they've prepaid for their travel expenses before they leave home."
Leveraging Innovation to Disrupt Existing Markets
The new card is an example of leveraging innovation to deliver on client needs, and builds on CIBC's recent announcement of a partnership with Air Canada on the CIBC AC Conversion Visa prepaid card, a multicurrency prepaid card available exclusively through Air Canada.
CIBC's track record for innovation in foreign exchange includes the recently launched Global Money Transfer service, which reduced upfront foreign currency transfer fees to zero for Canadians sending money overseas to family and friends, a significant departure from the traditional bank model which often takes days to deliver funds and typically includes a significant upfront service fee.
"Our view is that where innovation can deliver a better solution for clients, we will reshape the way we do business to deliver on their needs," adds Mr. Patel. "In cases where that means we need to completely reinvent a process or change a traditional way of doing business, we're willing to do that."
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About CIBC
CIBC is a leading Canadian-based global financial institution with 11 million personal banking and business clients. Through our three major business units - Retail and Business Banking, Wealth Management and Capital Markets - CIBC offers a full range of products and services through its comprehensive electronic banking network, banking centres and offices across Canada with offices in the United States and around the world. Ongoing news releases and more information about CIBC can be found at www.cibc.com/ca/media-centre/ or by following on Twitter @CIBC, Facebook (www.facebook.com/CIBC) and Instagram @CIBCNow.
SOURCE CIBC
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