SUNNYVALE, Calif., Dec. 1, 2016
SUNNYVALE, Calif., Dec. 1, 2016 /PRNewswire/ -- To celebrate the theatrical release of "ASSASSIN'S CREED," in theaters December 21, AMD and Alienware have teamed up with 20th Century Fox and New Regency to launch a virtual reality (VR) experience that will take the viewer into the world of the Spanish inquisition through the lens of an Assassin. The "ASSASSIN'S CREED" Movie VR Experience premieres today at The Game Awards 2016 in the 'ASSASSIN'S CREED RED Room' brought to you by AMD and Alienware.
"The 'Assassin's Creed' Movie VR Experience is a thrilling piece of virtual reality that will excite aficionados of the game, fans of the movie and newcomers alike. We are delighted to team up with Fox and are excited to demonstrate how world-class VR can be produced and experienced on AMD technology," said Roy Taylor, AMD Corporate Vice President, Content, Alliances, and VR.
Developed and rendered using innovative AMD Radeon™ technology, which is designed to fuel the creation of real-time photorealistic VR content, the "ASSASSIN'S CREED" Movie VR Experience was shot on-location during the movie's filming both in Malta and at Practical Magic's studio in Burbank.
"We are thrilled at the opportunity to team up with AMD and Alienware to launch an immersive and dynamic VR Experience for our Assassin's Creed movie," said Zachary Eller, Senior Vice President, Marketing Partnerships, 20th Century Fox. "The live VR Experience allows fans to experience the world of an Assassin in the setting of the highly anticipated film."
To mark the official release of the "ASSASSIN'S CREED" Movie VR Experience, AMD and 20th Century FOX have joined The Game Awards 2016, the video game industry's biggest night, and AMC Theatres®:
On December 1, the "ASSASSIN'S CREED" Movie VR Experience will make its debut at The Game Awards 2016 'ASSASSIN'S CREED RED Room' brought to you by AMD, Alienware and FOX (previously the Green Room), which will also feature exclusive clips from the movie, live interviews and special guest hosts.
From December 2 through January 1, 2017, the "ASSASSIN'S CREED" Movie VR Experience will roll out to cinema-goers at AMC Theaters in San Francisco, Los Angeles, Austin and New York City. The theaters will feature several Oculus Rift demo kiosks where viewers can immerse themselves in the powerful content before or after their movie. Each of the kiosks will be powered by the new Alienware Aurora PC featuring the new Radeon™ RX 480 graphics cards.
For more than 45 years, AMD has driven innovation in high-performance computing, graphics, and visualization technologies ― the building blocks for gaming, immersive platforms, and the datacenter. Hundreds of millions of consumers, leading Fortune 500 businesses, and cutting-edge scientific research facilities around the world rely on AMD technology daily to improve how they live, work, and play. AMD's global employees are focused on building great products that push the boundaries of what is possible. For more information about how AMD is enabling today and inspiring tomorrow, visit the AMD (NASDAQ: AMD) website, blog, Facebook and Twitter pages.
About Alienware Aurora
Designed for VR, the new Alienware Aurora was engineered to exceed today's virtual reality requirements. And with convenient tool-less access, it also offers easy upgradeability for the next wave of VR. With a VR-ready Alienware PC, you can be the first to experience the future of gaming. Alienware provides a range of systems to bring you the most immersive VR experience imaginable.
About Assassin's Creed:
Through a revolutionary technology that unlocks his genetic memories, Callum Lynch (Michael Fassbender) experiences the adventures of his ancestor, Aguilar, in 15th Century Spain. Callum discovers he is descended from a mysterious secret society, the Assassins, and amasses incredible knowledge and skills to take on the oppressive and powerful Templar organization in the present day. "Assassin's Creed" stars Academy Award® nominee Michael Fassbender and Academy Award® winner Marion Cotillard. The film, directed by Justin Kurzel, is produced by New Regency Productions, Ubisoft Motion Pictures, DMC Films and The Kennedy/Marshall Company; co-financed by RatPac Entertainment and Alpha Pictures; and distributed by 20th Century Fox. "Assassin's Creed" opens in theaters on December 21, 2016.
About 20th Century Fox
One of the world's largest producers and distributors of motion pictures, 20th Century Fox produces, acquires and distributes motion pictures throughout the world. These motion pictures are produced or acquired by the following units of 20th Century Fox Film: Twentieth Century Fox, Fox 2000 Pictures, Fox Searchlight Pictures, Fox International Productions, and Twentieth Century Fox Animation.
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